From Headline to Photograph, a Fake News Masterpiece

Mr. Harris started by crafting the headline: “BREAKING: ‘Tens of thousands’ of fraudulent Clinton votes found in Ohio warehouse.” It made sense, he figured, to locate this shocking discovery in the very city and state where Mr. Trump had highlighted his “rigged” meme.

“I had a theory when I sat down to write it,” recalled Mr. Harris, a 23-year-old former college quarterback and fraternity leader. “Given the severe distrust of the media among Trump supporters, anything that parroted Trump’s talking points people would click. Trump was saying ‘rigged election, rigged election.’ People were predisposed to believe Hillary Clinton could not win except by cheating.”

Contacted by a reporter who had discovered an electronic clue that revealed his secret authorship of ChristianTimesNewspaper.com, he was wary at first, chagrined to be unmasked.

“This topic is rather sensitive,” Mr. Harris said, noting that he was trying to build a political consulting business and needed to protect his reputation. But eventually he agreed to tell the story of his foray into fake news, a very part-time gig that he calculated paid him about $1,000 an hour in web advertising revenue. He seemed to regard his experience with a combination of guilt about having spread falsehoods and pride at doing it so skillfully.