Say it slowly.
Rawmoney.
You know how R's ALWAYS pronounce our party name as the
DemocRAT Party instead of the correct name -
the Democratic Party?
Notice how you always hear the term
"Job Creators" instead of
"Filthy Rich" (another term we should use)?
This is a Frank Luntz thing, an evil Orwellian word manipulator and Republican strategist.
Here are some examples of word manipulation and importance of the EMOTIONAL impact of words from Frank's 14 words to never say (for
RepubliCONS - another word we should use):
"NEVER SAY: Privatization/Private Accounts
INSTEAD SAY: Personalization/Personal Accounts
Many more Americans would "personalize" Social Security than "privatize" it. In fact, two-thirds
of America want to personalize Social Security while only one-third would privatize it. Why?
Personalizing Social Security suggests ownership and control over your retirement savings,
while privatizing it suggests a profit motive and winners and losers, BANISH PRIVATIZATION
FROM YOUR LEXICON.
4. Inheritance/Estate Tax - The Death Tax
NEVER SAY: Inheritance/Estate Tax
INSTEAD SAY: The Death Tax
5. A Global Economy/Globalization/Capitalism - Free Market Economy
NEVER SAY: Global Economy/Globalization/Capitalism
INSTEAD SAY: Free Market Economy
6. Outsourcing - Taxation, Regulation, Litigation, Innovation, Education
NEVER SAY: Outsourcing
INSTEAD SAY: Taxation, Regulation, Litigation, Innovation, Education
8. Foreign Trade - International Trade
NEVER SAY: Foreign Trade
INSTEAD SAY: International Trade
9. Drilling for oil - Exploring for energy
NEVER SAY: Drilling for oil
INSTEAD SAY: Exploring for energy
10. Tort Reform - Lawsuit Abuse Reform
NEVER SAY: Tort Reform
INSTEAD SAY: Lawsuit Abuse Reform
11. Trial Lawyer - Personal Injury Lawyer
NEVER SAY: Trial Lawyer
INSTEAD SAY: Personal Injury Lawyer"
See:
https://docs.google.com/viewer?a=v&q=cache:8KvjPWTwFzkJ:journalism.uoregon.edu/~tbivins/J496/readings/LANGUAGE/wordsnevertosay.pdf+&hl=en&gl=us&pid=bl&srcid=ADGEESiwRz6k2HD8MomTTG1fGkJxmSXD4Bu5LS64CvxS4ZsLn5KFOrHdl5Tji3S0bs-3zwrUztYBKwtaZljuZycLwfwo17r4vqDtpYFGoC2lyNDuzel17W_d3iOik5CCp5sjdOjUwtrd&sig=AHIEtbR5ZZyMEbsFQY5KZiiwE8_Rl5twyAAnyway, you get the idea, for Dems, we should do the opposite of what is suggested by Frank Luntz above.
I would suggest we start using the term "RAW-money", instead of "ROM-ney".
That is all. Thanks!
