Of the Democratic Debate Schedule and "News Pegs"

[CorpGovActivist]

The next debate - http://en.wikipedia.org/wiki/Democratic_debates">sponsored by NPR - is scheduled for http://en.wikipedia.org/wiki/Democratic_debates#December_4.2C_2007_-_Des_Moines.2C_Iowa">Tuesday in Des Moines.

As Keith Olbermann noted earlier this week, the Giuliani story broke as a "news peg."
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Burson-Marsteller loves the http://www.google.com/search?q=%22news+peg%22+burson+marsteller&complete=1&hl=en&lr=&as_qdr=all&filter=0">news peg approach.

Sounds like a great survey course for the next on-the-street chief campaign strategist turned lecturer to teach, though I can't pick my favorite proposed course title.

- Dave

[troubleinwinter]

1. Maybe a snip of a few paragraphs would help.

[CorpGovActivist]

2. KO/Alter Exchange

OLBERMANN: Is that - to some degree, that story, the shag fund story, was that the surprise of the debate last night? Because it is - Giuliani‘s assertion today that that was a plant from one of his rivals. If that was a plant from one of his rivals, why did he only get one question from the audience and nobody touched it from - among his opponents?

ALTER: Well, you know, when a story is breaking, rivals tend to want to steer clear of it until the dust settles a little bit. So, that wasn‘t surprising. I was actually surprised that CNN didn‘t press the issue a little more. And I think they fell down a little bit there you know. It was a breaking story. They had a peg, a news peg as we call it, to pursue it. And they just asked one question.

[troubleinwinter]

3. Thanks. Saved me clicking on four links, but simplest is to watch the video:

http://www.msnbc.msn.com/id/22042000/

[CorpGovActivist]

4. You Bet, and Thanks for the Video Link!

Some people prefer to have the primary docs/source materials available - hence the links in the OP.

- Dave

[CorpGovActivist]

5. Newspaper Circulation Stats: Iowa Register (Gannett Co.) No. 50

http://en.wikipedia.org/wiki/List_of_newspapers_in_the_United_States_by_circulation

[CorpGovActivist]

6. Iowa Public Radio Link for Tomorrow's Debate

http://www.iowapublicradio.org/

- Dave