Reply #1: I can understand why...

[Deja Q]

Newmar invented and marketed her own brand of pantyhose, "Nudemar," in the 1970s & 1980s. She holds three U.S. patents: 3,914,799 and 4,003,094 for "Pantyhose with shaping band for Cheeky derriere relief" and 3,935,865 for "Brassiere." After further education at UCLA in the early 1980s, Newmar began investing in Los Angeles real estate. As an article about the actress has noted, "Newmar is partly responsible for improving the Los Angeles neighborhood at La Brea Avenue and Beverly Boulevard."<2>

http://en.wikipedia.org/wiki/Julie_Newmar