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Reply #27: Obama is a 'Product' [View All]

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Home » Discuss » Archives » General Discussion: Presidential (Through Nov 2009) Donate to DU
F.Gordon Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Mar-01-08 01:45 PM
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27. Obama is a 'Product'
Probably being packaged and marketed by the best Madison Avenue people Oprah Money can buy. We are a nation of Consumers and the decision to sell Obama as a ‘Product’ appears to be very well planned and executed.

I had always had this impression of him but when I started looking at the Consumers that attended his ‘Mega-Events’ that struggled to explain “why” they liked Obama and the huge Ad buys he was/is doing on shows like American Idol and American Gladiator. These... and a few other things...

The “movement’ is an important element of the marketing of this ‘Product’. It helps convince people that they have made the correct buying decision. The problem I have with the “movement” is that it crosses the line into something a little disturbing from time to time.

I'd be willing to bet that future MBA classes will study the "Selling of Obama" because this is not a political campaign. It is one of the best 'Product' sales ever made on the American Consumer.

I'm not so interested in buying a Can-O-President.

Just my opinion.
:hi:
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