Prop. 16 foes sling a stone against PG&E Goliath

[ej510]

By Josh Richman
Tuesday, May 11th, 2010 at 1:18 pm in 2010 election, Environment, ballot measures, energy.

With PG&E having now invested more than $34.6 million so far in Proposition 16, its measure to make it harder for municipal governments to choose to get their power from anywhere else, the measure’s opponents are clearly fiscally outmatched – but they’re fighting on nonetheless.

But the trick will be getting California voters to see these films; with no notable money in the bank, it’s not as if Prop. 16’s opponents will be able to advertise much on television, radio or in direct mail, while PG&E is surely gearing up for a multimedia ad blitz.

http://www.ibabuzz.com/politics/2010/05/11/prop-16-foes-sling-a-stone-against-pge-goliath/