Reply #13: Yeah, we'd hoped being "fringe" would help

[Spike89]

Actually, it has probably helped us quite a bit. Our books really aren't the kind most people would want to read on their Kindle or iPad...they are non-fiction books for a specific professional audience (educators). We'll do fine without e-books bringing in much revenue, our paper titles are all doing great. However, our e-book strategy was basically to take our lumps so that when e-books are truly viable, we'd be up to speed. Now it looks like that may be too costly (it isn't just that we lose the revenue to the pirates, but we have a legal obligation to our authors to fight the pirates and legal fights are very expensive).