McCain (and Palin) are setting a record for outright lies. But what is to stop them?
In 2002 and 2003, the Bush administration knew something about the media that the media still don't fully understand about themselves. If you're in a position of power and you want to say something, just say it, no matter what, and the media will repeat it and repeat it.
Saddam Hussein had no weapons of mass destruction to speak of? No matter. Just say he did. He wasn't six months away from nuclear capability? So what—just assert that he was. He wasn't tied to 9-11, there was no famous Prague meeting? No problem. Suggest there might have been. Muddy it up. Good enough.
Bush and co. knew that the media are constitutionally unequipped to call a lie a lie. People in the media like to flatter themselves as truth-tellers and the people's watchdogs and all that, but the fact is that except in very rare circumstances, there's no such thing as "objective truth" in the media, particularly the political media. There's just what one side says and what the other side says. This is especially so on cable television.
The Bush people manipulated this. But the McCain campaign has taken it to extremes that make even Dick Cheney look like a wallflower. The number and intensity of outright lies, even for jaded observers, is just staggering.
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http://www.guardian.co.uk/commentisfree/michaeltomasky/2008/sep/10/johnmccain.sarahpalin