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I'm gonna kick this by adding some more ideas.
There could be a page on each company, with a specific profile. For instance, a company could be rated "pro-living wage," but by going to the page, it could be seen that the evidence is that the business is a member of the local living-wage committee and that it pays its lowest-paid employees a living wage.
Sure, the right could use it to pick businesses they like; they could avoid, for instance, anyone with a "pro-choice" rating. It seems to me, however, that that's American in the best way: give people the info and let them do what they think is right.
At least we know these votes would be counted. And if the majority of the country is shopping left, but the elections are still coming out right, that will beg an obvious question.
I also checked "shopyourvalues.com," which is also available. Maybe we could even go into it as nonpartisan; just to show people where their various business choices stand when they're picking something. List conservative businesses and their specific values, too.
I could not do this alone. I am a lousy project manager, and I am hopeless with people. I am, however, an excellent researcher and a good data organizer. I have some basic HTML knowledge. Is there anyone out there who finds this project of interest?
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