http://www.boston.com/news/nation/articles/2004/08/30/strategist_focuses_on_presidents_devotees/Strategist focuses on president's devotees
By Anne E. Kornblut, Globe Staff | August 30, 2004
NEW YORK -- <snip>Rove's willingness to openly dismiss voters in California for a slight advantage in the battleground state of Oregon is a revealing glimpse into his political calculations. And the mere fact that Rove, one of the most powerful strategists in modern history, is fielding reports on particular voters speaks volumes about the extent to which his personal reputation is riding on the unusually risky strategy he has devised for Bush's reelection effort.
Despite an expected showcasing of the ''softer side" of the Republican Party at the convention in New York this week -- an attempt to win undecided and moderate voters to the GOP cause -- the heart of the strategy is to drive up the turnout of hard-core believers.
Bush spends a striking amount of time in Republican-leaning areas of swing states, seeking to ratchet up enthusiasm. His campaign has run advertising on cable networks tailored to such Republican-friendly viewers as golfers and fishermen. To Rove, an obsessive number cruncher, it all boils down to a simple empirical fact: There are more potential Republicans out there in battleground states than undecided moderates. Get the Republicans to show up on Election Day and the race is won.
But the approach breaks from conventional wisdom, and it is, by all accounts, a gamble -- one that could cement Rove's reputation as a political legend and shift the paradigm of future elections if it succeeds, as it apparently did in the congressional midterm elections in 2002, or offer an embarrassing indictment of Rove's master plan if it fails.<snip>
''Karl does not believe there's a true 'middle,' " one Bush adviser said. ''Everyone is a 'leaner,' and the leaners are affected by the actions of the base, much like an earthquake. If the base is excited, the closer you are to the epicenter, you're going to have a pretty strong shock."