Here's part of how they operate. This was posted in LBN today.
http://www.salon.com/news/feature/2004/09/10/forgery/pr... Sept. 10, 2004 | Upset by renewed attention to President Bush's disputed service in the Texas Air National Guard, White House communications director Dan Bartlett insists the new revelations about how strings were pulled to get Bush into the Guard, as well as to get him out, are part of "a coordinated attack by John Kerry and his surrogates on the president." There is no evidence to support that claim. But there is clear evidence confirming that the same conservative operatives who have been busily promoting the Swift Boat Veterans for Truth smears of Kerry are now engaged in pushing the story that CBS's "60 Minutes Weeknight Edition" aired forged documents in its Wednesday night report on Bush and the National Guard.
Creative Response Concepts, the Arlington, Va., Republican public relations firm run by former Pat Buchanan communications director Greg Mueller, with help from former Pat Robertson communications director Mike Russell, sent out a media advisory Thursday to hawk a right-wing news dispatch: "60 Minutes' Documents on Bush Might Be Fake." Creative Response Concepts has played a crucial role in hyping the inaccurate, secondhand Swift Boat allegations, with Russell serving as the group's official spokesman. A company spokesman could not be reached for comment.
Throughout the Swift Boat smear campaign, the veterans involved asserted they had no political agenda and were unaffiliated with any political party. But Creative Response Concepts, which was obviously paid some undisclosed amount for its Swift Boat work, has many links to the Republican Party and the conservative movement. Among its clients are the Republican National Committee, National Republican Congressional Committee and National Republican Senatorial Committee. Its client list also includes the Christian Coalition, National Taxpayers Union, Media Research Council and Regnery Publishing. Regnery is the firm that published "Unfit for Command," the SBVT screed against Kerry's military record.
Now Creative Response is working the case against CBS's "60 Minutes" report on Bush's questionable service in the Texas Air National Guard. The program included the first-ever interview with former Texas Lt. Gov. Ben Barnes on how he secured preferential treatment for the young George Bush in entering the Texas Air National Guard to avoid service in Vietnam. It also featured never-before-seen personal memos written by one of Bush's immediate commanders at the time, Lt. Col. Jerry Killian, who expressed concern and frustration over Bush's refusal to obey a direct order and fulfill his military commitment.
more...So all these guys have to do, basically, is get the beginnings of what looks like a scandal out onto the 'net--and then they can just sit back and let the freeps run with it, faxing, phoning, emailing, etc., and the freeps begin to believe that they themselves were responsible for some battle waged in the war, or some new discovery that will ultimately win the election.
It almost worked with the Swift Boat Liars and started to work with this latest effort, except that the latest one was even more pathetic. But this PR firm saves a lot of money by getting the online mobs to propagate and repeat ridiculous lies, and the throngs are often too ignorant to know the difference.
Also, has anyone else noticed that the same lawyer for the Swift Boaters for Bush* has now cropped up to speak for the "lack of authenticity" of the recent memos?
NPR had a segment recently about how classically Rove has operated and how he has always preferred to get others to do the smears, leaving absolutely no fingerprints. These last two examples would seem to bear that out, no? The trouble is that this time, those doing the doing, at least before they get the masses involved, are cropping up a little too frequently. It would not be surprising to find, for instance, that the PR firm, "Creative Concepts," has cashed some checks from Texas.