Language: A Key Mechanism of Control Newts Key Words

[bluedog]

***This is what the republicans used when Newt chose to describe the Democratic Party..........these words are being used today against us.also In Clintons book he wrote these.be careful of these!








Optimistic Positive Governing Words

Use the list below to help define your campaign and your vision of public service. These words can help give extra power to your message. In addition, these words help develop the positive side of the contrast you should create with your opponent, giving your community something to vote for!
active(ly)
activist
building
candid(ly)
care(ing)
challenge
change
children
choice/choose
citizen
commitment
common sense
compete
confident
conflict
control
courage
crusade
debate
dream
duty
eliminate good-time in prison
empower(ment)
fair
family
freedom
hard work
help
humane
incentive
initiative
lead
learn
legacy
liberty
light
listen
mobilize
moral
movement
opportunity
passionate
peace
pioneer
precious
premise
preserve
principle(d)
pristine
pro- (issue): flag, children, environment, reform
prosperity
protect
proud/pride
provide
reform
rights
share
strength
success
tough
truth
unique
vision
we/us/our


Contrasting Words

Often we search hard for words to define our opponents. Sometimes we are hesitant to use contrast. Remember that creating a difference helps you. These are powerful words that can create a clear and easily understood contrast. Apply these to the opponent, their record, proposals and their party.
abuse of power
anti- (issue): flag, family, child, jobs
betray
bizarre
bosses
bureaucracy
cheat
coercion
"compassion" is not enough
collapse(ing)
consequences
corrupt
corruption
criminal rights
crisis
cynicism
decay
deeper
destroy
destructive
devour
disgrace
endanger
excuses
failure (fail)
greed
hypocrisy
ideological
impose
incompetent
insecure
insensitive
intolerant
liberal
lie
limit(s)
machine
mandate(s)
obsolete
pathetic
patronage
permissive attitude
pessimistic
punish (poor ...)
radical
red tape
self-serving
selfish
sensationalists
shallow
shame
sick
spend(ing)
stagnation
status quo
steal
taxes
they/them
threaten
traitors
unionized
urgent (cy)
waste
welfare