DailyKos now do a nice series on the weekend of longer more reflective posts. I am sure this one from DHinMI will please many people here:
http://www.dailykos.com/storyonly/2008/1/13/15349/5824What the Pundits Missed: The Real Value of Kerry's Endorsement of Obama
A few days ago, during the weekly news roundup on NPR's Diane Rehm Show, Rehm asked her guests what they thought of John Kerry's endorsement of Barack Obama. The panelists—Tony Blankly, David Corn and John Harwood—were a fairly sharp bunch (even though Blankly is a rightwing tool). Their assessment? Didn't mean much. Kerry was old news. Sure, he had a fundraising list to give Obama, but everyone knows who those donors are, and Obama would already have reached out to them.
Man, did they miss the point.
Sure, most of the big donors are known to the fundraising experts Obama has on staff, and to the regional fundraisers on Obama's finance committee. But what they don't necessarily have, and what the Kerry "list" may provide is the detailed contact information that makes a cold call far more effective, or helps people figure out how best to appeal to the prospective donors. The Kerry database—if he makes it fully available to Obama—is a treasure that even the Clinton machine would envy. Kerry raised more money in direct donations than Bill Clinton ever did, so the number of contacts is huge. But with that data will come invaluable background: policy interests of the donors, their business background, the name of their spouse and their personal assistants/gatekeepers, where they spend their summers, who they did fundraisers with in the past, cell phone numbers, direct personal emails addresses and all kinds of other information.
But lets get past that. Those are details that make a fundraiser or campaign operative salivate, but we'll forgive the journalists for not understanding the micro-mechanics. But what they really missed is related to a much bigger trend in American political campaigns in recent years, especially on the Democratic side: the rise of the internet and the growing importance of small donors.
Really great wonky type post on the ins and outs of the internet and how donations work. But it amounts to a kudos to what Kerry created back in 2004. The comments descend into ugliness, much to the annoyance of DHinMI, but it's definitely worth a read.