http://www.talk2action.org/story/2006/6/7/41835/37829Revelation and Resignation (Part 3)
By Jonathan Hutson Wed Jun 07, 2006 at 04:18:34 AM EST
Mark Carver, a top aide to mega-church pastor and best selling author Rick Warren, has resigned as a business advisor to Left Behind Games, the developers of a video game in which Christian militias wage physical and spiritual warfare using the power of prayer and modern military weaponry to convert New Yorkers and kill those who resist. Mr. Carver's abrupt resignation, announced in a statement e-mailed to Talk to Action by Mr. Warren's Purpose Driven Ministries on June 6, 2006, came in response to a two-part series on Talk to Action that criticized the game's antisocial nature (warriors shout "Praise the Lord!" as they blow infidels away, and players can switch to the side of the AntiChrist to kill Christians). The series also revealed the game developer's links to Mr. Warren's empire and their emulation of his network marketing techniques. For example, Mr. Carver, Executive Director of Purpose Driven Church, served on the Advisory Board of Left Behind Games, a corporation formed in October 2001 (weeks after the attack on the World Trade Center) to develop the violent video game and distribute 1 million sample discs through pastoral networks and mega-churches. And until June 6, the Left Behind Games web site featured Mr. Carver's name and detailed his prominent role in Purpose Driven Church.
Although Talk to Action did not claim that Mr. Warren himself had developed, distributed, or endorsed the game, it held him accountable for the use of the Purpose Driven name brand in the game's web-based marketing material, and asked whether his mega-church and global pastoral network planned to distribute the game. In response, Mr. Carver has requested that his name as well as the Purpose Driven name brand be removed from the Left Behind Games web site (which actions followed promptly), and Purpose Driven Ministries has promised not to distribute or promote the game. In its statement, Mr. Warren's organization criticized Talk to Action's approach, but did not rebut any of the facts or claims presented.
Talk to Action had argued that what was going on was an old-fashioned business practice, "endorsement by association." By its actions, Purpose Driven Ministries showed its understanding of this argument, and acted accordingly:...
In other words, as of June 6, organizations in Mr. Warren's empire "have no connection" to the development of the video game, because on June 5, a top aide to Mr. Warren resigned from his position giving business advice to Left Behind Games, and asked that the corporation stop invoking the name brand of Mr. Warren's Purpose Driven Church. Now the organizations are making a public relations retreat, taking brisk, small steps, and making little noise about it, while at the same time attacking the messenger, and still refusing to condemn the gory game that glorifies violence and lets children strategize how to kill in the name of Christ, or the AntiChrist. Will the pastor dubbed by Time Magazine as "America's Minister" outright condemn the game and lead a boycott of any mega-churches and chain stores that plan to distribute it? The Purpose Driven Ministry's web site proudly proclaims that U.S. News & World Report named Rick Warren among "America's Best Leaders" in 2005. This is a moment to display pastoral leadership.
....
So what happened on June 6 besides a sudden, quiet resignation and the withdrawal of a ministry's name brand from a corporate web site? Purpose Driven Ministries invoked a straw-man argument - a misleading attempt to persuade by falsely characterizing a speaker's position, then pretending that the speaker's actual claims have been refuted. Mark Kelly, News Director of Purpose Driven Ministries, used the June 6 statement to prop up and push over this straw man argument:
....
Purpose Driven Ministries' original media plan, according to personal e-mails obtained by Talk to Action and verified by Mr. Kelly, was to say nothing and pray for the Internet storm
....
So if the Left Behind: Eternal Forces game is embarrassing enough for Mr. Carver to resign from the Advisory Board of Left Behind Games, if this antisocial product is creepy enough to cause the Purpose Driven Ministry to disassociate its name brand from the Left Behind Games web site, then why should Mr. Warren's mega-church ministry fail to publicly condemn what its news director has privately disdained? Is the killing of infidels on the streets of New York, while Christian militias shout "Praise the Lord!" merely a matter of "extremely bad taste"? Is the idea of demons eating Christians alive merely a faux pas? Is the concept of a mega-church distributing advance copies of a video game that lets children try their hand at commanding the forces of the AntiChrist just some kind of social gaffe? Is crass profiteering off a game that evokes 9/11 just awfully regrettable but better not spoken about in polite society?
more....
*****
talk2action's articles on this 'game'---
The Purpose Driven Life Takers (Part 1)
Violent Video Marketed Through Mega-Churches (Part 2)
Revelation and Resignation (Part 3)
Christian Cadre's Layman: 'A Whopper of Being Wrong' (Part 4)
Apocalypse, Now a Lawsuit (Part 5)