http://mediamatters.org/research/200912020029In recent months, Glenn Beck has repeatedly used his television show to plug gold as a way for his audience to "protect" themselves from the possible economic collapse of the U.S. dollar and economy. At the same time, several precious metals investment firms have regularly advertised on his television show, and Beck is a "Paid Spokesman" for Goldline International, which has an "exclusive" sponsorship deal with his radio show and bills itself as "Glenn Beck's Choice for Gold."
Beck promotes gold on his TV show without disclosing Goldline deal
Beck "Three G's" solution to possible U.S. economic "collapse": "God, Gold, and Guns." On the November 23 edition of his Fox News show, Beck told his audience that in the event of a possible U.S. economic "collapse," they should practice "the 3 G system" of "God, Gold, and Guns."
Beck: "protect yourself" with gold. As Think Progress noted, on the October 6 edition of his Fox News program, Beck suggested that viewers could "protect yourself" from "the end of the almighty dollar" and possible hyperinflation by purchasing gold. In an October 7 blog post, examiner.com's Ryan Witt commented:
So what does Beck tell his audience they can do in response to the coming crisis of hyperinflation? Buy gold of course. Beck interviews a professor from Columbia University and in the end one of the things they advise the audience to do is buy gold. So Beck essentially scares his audience into believing that hyperinflation and economic collapse is a near sure thing and then advises them to buy gold to protect themselves. All along Beck never mentions that a gold-buying company happens to be one of his few remaining sponsors. Beck also never interviews other economists who believe that we are nowhere near the economic conditions necessary to see hyperinflation. Finally Beck also never informs his audience of the risks involved in buying gold. Gold has seen its price skyrocket with the economic troubles of the last few years and there is a real danger that the price of gold may actually decrease if the economy improves in the coming years. Quite simply if one buys gold high right now they may be forced to sell low later.
Numerous gold investment firms advertise on Beck's TV show