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Home » Discuss » General Discussion: Presidency Donate to DU
 
occupyeverywhere Donating Member (324 posts) Send PM | Profile | Ignore Fri Oct-21-11 09:12 PM
Original message
Remember this?
http://adage.com/article/moy-2008/obama-wins-ad-age-s-marketer-year/131810/

http://adage.com/article/moy-2008/obama-wins-ad-age-s-marketer-year/131810/

Obama Wins! ... Ad Age's Marketer of the Year

ORLANDO, Fla. (AdAge.com) -- Just weeks before he demonstrates whether his campaign's blend of grass-roots appeal and big media-budget know-how has converted the American electorate, Sen. Barack Obama has shown he's already won over the nation's brand builders. He's been named Advertising Age's marketer of the year for 2008.

Mr. Obama won the vote of hundreds of marketers, agency heads and marketing-services vendors gathered here at the Association of National Advertisers' annual conference. He edged out runners-up Apple and Zappos.com. The rest of the shortlist, selected by Ad Age's editorial staff, was rounded out by megabrand Nike, turnaround story Coors and Mr. Obama's rival, Sen. John McCain.

From unknown to presidential nominee
"I think he did a great job of going from a relative unknown to a household name to being a candidate for president," said Linda Clarizio, president of AOL's Platform A, the sponsor of the opening-night dinner attended by 750 where the votes were cast.

"I honestly look at campaign and I look at it as something that we can all learn from as marketers," said Angus Macaulay, VP-Rodale marketing solutions "To see what he's done, to be able to create a social network and do it in a way where it's created the tools to let people get engaged very easily. It's very easy for people to participate."
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jaxx Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Oct-21-11 09:25 PM
Response to Original message
1. He did a good job, didn't he?
So nice of you to bring up wins for President Obama. There's a long list of them around here somewhere.....in case you want to keep up.
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occupyeverywhere Donating Member (324 posts) Send PM | Profile | Ignore Fri Oct-21-11 09:35 PM
Response to Reply #1
2. I guess it's all about looking good.
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jaxx Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Oct-21-11 09:59 PM
Response to Reply #2
3. Vote for Obama.
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occupyeverywhere Donating Member (324 posts) Send PM | Profile | Ignore Sat Oct-22-11 07:24 AM
Response to Reply #3
7.  non sequitur
Is that your go to response for everything?
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ellisonz Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Oct-21-11 10:11 PM
Response to Reply #1
4. I like this Rachel Maddow summary of what Obama is doing from last year...
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NBachers Donating Member (1000+ posts) Send PM | Profile | Ignore Fri Oct-21-11 10:38 PM
Response to Original message
5. It would've been so much better if he'd failed at marketing and McCain and Palin had been elected
So your point is "Obama's good marketing is actually bad?"

Or is there some other point I'm too dense to understand?

Please explain it to me. Please let me know.
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99th_Monkey Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Oct-22-11 12:02 AM
Response to Original message
6. That's downright creepy if you ask me. ~nt
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SidDithers Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Oct-22-11 09:33 AM
Response to Original message
8. Unrec...
keep trying.

Sid
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rug Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Oct-22-11 09:40 AM
Response to Reply #8
9. Rec.
I was on the fence until I saw your unrec.
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SidDithers Donating Member (1000+ posts) Send PM | Profile | Ignore Sat Oct-22-11 03:16 PM
Response to Reply #9
10. Ain't democracy grand...nt
Sid
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occupyeverywhere Donating Member (324 posts) Send PM | Profile | Ignore Sat Oct-22-11 06:57 PM
Response to Reply #9
12. Thanks
:-)
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occupyeverywhere Donating Member (324 posts) Send PM | Profile | Ignore Sat Oct-22-11 06:57 PM
Response to Reply #8
11. How do you mean exactly?
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