Anyone know why The Last Word and The Ed Show are switching time slots?

[coolhip33]

Just saw that tonight....

[mucifer]

1. I would guess the network thinks they can make more money somehow.

[Yo_Mama_Been_Loggin]

2. Supposedly it's a ratings thing.

Ed's I hear are better.

[coolhip33]

3. Does that mean Keith has been kicking Lawrence's butt?

[in_cog_ni_to]

7. That would be a YES. KO fans followed him to Current.

I know I did and always caught Lawrence on the repeat. Now I'll do the same with Ed's show.

[badhair77]

4. Ratings may be part of it.

However, LO originally signed for Mon - Thurs, He gets to return to that schedule so he can travel to CA each weekend.

[Tx4obama]

5. Here's a link with a little info

http://www.democraticunderground.com/discuss/duboard.php?az=view_all&address=439x2148642

[hlthe2b]

6. Per the article linked below...

http://www.huffingtonpost.com/2011/10/19/msnbc-lineup-c...
--snip--
Rachel Maddow, the network's highest-rated host, will stay where she is at 9 PM.

--snip--
The move represents a definite promotion for Schultz, who will now go head-to-head with Bill O'Reilly and Anderson Cooper in the marquee cable news hour. It is the second time that Schultz has moved up the totem pole on MSNBC's lineup. He originally held the 6 PM hour currently hosted by Al Sharpton.

O'Donnell has recently had to endure a bout of unfavorable news coverage about his ratings. His return to 10 PM also means that he loses a full day of programming, since MSNBC does not air news programming at 10 on Fridays.

[Old and In the Way]

8. I like Lawrence O'Donnell's show. A shame it only gets run once

in the new scheduling plan. And no show on Fridays.

I wish they rerun Ed, Rachael, Lawrence, the Rev. Chris Mathews, occasionally, too. Don't know why they can rerun these shows during the next day between News Hours. There's too much repetitive "news" stories in the all day format....better to do an hour of Lawrence, then an hour of straight news, back to Racheal, back to news..etc. Might expand their exposure with daytime viewers, too.

This prison lock-up stuff is way overplayed and I wonder why they think the regular viewers of their political shows will watch what is basically a RW docutainment. They'd be better served bringing in other hosts or experimenting with different formats.

I'd love MSNBC to try out a weekly internet blogger forum hour hosted by rotating snarkmeisters like T-Bogg, Ray Edroso, Charles Pierce, James Walcott, and the crew at Sadly, No!, maybe with some guest appearances by folks of note from places like DU, KOS, 539, FDL, Balloon Juice, etc. Invite people like James O'Keefe and that Breiffart guy,Instanpundent, Jonah Goldberg, Pam Gellar, Michelle Malkin, Jim Robinson, Don Surber, the Dolt fellow from Gateway Pundit-the list goes on - to do an on-the-spot Point/Counterpoint discussion where topics like healthcare, public infrastructure, tax policy, voting rights can be discussed and debated. Now that would be television worth watching! Both the Left and the Right would tune in to watch. I think it would be a huge ratings winner.

I kind of suspect that there'd be few hi-profile RW bloggers that would avail themselves of the opportunity.I could be wrong, but there are a lot of second rate ones will be happy to get their asses handed to them on TV.

[mfcorey1]

9. All the shows starting with Hardball and leaving out Sharpton are rerun on MSNBC until

4:30 am. You can also pickup the day's shows online on MSNBC. They are all listed across the menu at the top of the page.

[Old and In the Way]

11. Guess I wasn't clear....I was suggesting to rerun the next day

10AM-4PM

[FrenchieCat]

10. For Westcoaster, I believe that Lawrence coming on about time

folks are settling down is a good thing. With Ed, folks can't settle down,
and now, he'll be on when everyone is driving home, but not home yet.

So it may be a promotion for Ed, but folks on the Westcoast may not see it
quite that way on their television based on the timing.