Star Wars wants you to roar like Chewbacca for charity (this is an official Star Wars holiday event!
Star Wars wants you to roar like Chewbacca for charity
If you imitate Chewie and post on social media, Lucasfilm and Disney will donate up to $1 million to Unicef.
by
Erin Carson
May 3, 2018 8:00 AM PDT
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Can you roar like Chewbacca?
Screenshot/CNET
Admit it. At some point you've busted out a Chewbacca impression.
Now, channeling your inner Wookie can benefit nonprofit Unicef.
Star Wars: Force for Change, a charitable effort from Disney and Lucasfilm that raises money to benefit children's causes, is rolling out the #RoarforChange campaign as of Thursday.
If you post a video of your Chewie roar to Facebook, Instagram or Twitter with the hashtag #RoarforChange from May 3-25, Unicef gets $1. Each like or share triggers a $1 donations too.
Star Wars: Force for Change will donate up to $1 million.
"Chewbacca may not always have the best temperament but beneath the gruff exterior is a heart of gold," said Ron Howard, who is directing "Solo: A Star Wars Story" in a launch video for the campaign.
https://www.cnet.com/news/star-wars-unicef-campaign-wants-you-to-roar-like-chewbacca/