"See I told you (with a deep and piercing glare to her husband)".
In my work I explain benefits to federal employees. A large percentage are in the border security/law enforcement field.
At one point I give a detailed explanation of how their 401k has functioned under Bush and under Obama. The results are presented completely apolitically but I use reference points based on the beginning and ending of administrations.
No need for commentary, the facts scream out, Bush cost them a lot, Obama has made them a lot.
It isn't unusual for the presentation to move into a little light hearted discussion and I can tell if they were voting Republican or Democratic before. A lot more of these guys voted Democratic last time and will again than you might expect.
Over the last year I have done 350 of these one on one sessions with the employee and their spouse.
Last night another very pleasant couple, obviously good parents, very relaxed personalities. He was a law enforcement officer and she worked in the private sector.
She was a lot more reserved than the normal occasion. It was a Border Patrol agent and this month three border patrol agents have died in work related accidents. In Yuma two died earlier in the year when they were killed by a train. Normally the wives are delighted to see me, as I explain their benefits to them, and how they can increase them, because they really have no idea.
I have a couple of jokes that always work well and one of them is "and then on TV the most frightening thing appeared that you will ever see in your life, a white guy in a suit with a piece of paper". You would be surprised at how Hispanics, African Americans and even most white guys laugh when they hear the delivered completely straight by a white guy holding a piece of paper.
You can see the relief in their faces and sometimes their eyes well up a little because they have been repressing some real fear and anxiety.
Last night the wife was engaged but somehow distant. No reaction to the insurance info, or the retirement.
When I showed the graph that showed how they lost so much under Bush and how they had gained so much under Obama the wife leaned forward and said "See I told you (with a deep and piercing glare to her husband)" and she reinforced it with a strong poke to his ribs.
I made a joke and he laughed, she laughed, they actually were very sweet people.
Now here is the point.
She was pissed about what the Republicans are doing and her husband probably voted Republican last time. I think she was distant in the beginning because she couldn't tell if I was a good ole boy or if I was straight with the facts.
I am telling you there is an intensity to the feelings that educated middle class women have about what is going on. They are not backing down, they are not going quietly. This was a church going somewhat traditional Catholic family with a law enforcement officer husband. It was the perfect demographic for the Republicans, but she was angry. This is the kind of anger I haven't seen anytime in the past few years, and she wasn't the first. This is the kind of "you better listen to what I am saying if you want any warm food between now and the election" kind of anger.
We had a very nice conversation after that and as I unloaded more and more facts the husband took it well, "I really didn't know that".
The long ride from Yuma to El Centro was quietly fulfilling as I remembered the intensity of her "See I told you" and his sheepish acceptance that in the past that he had been led astray by some white guy on TV in a suit with a piece of paper.
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very well done! Keep on keepin' on.
Not related to your subject but El Centro called it to mind! 
Well done, my friend!
