$$ Solutions: Obama's tech people, Shomik Dutta and Betsy Hoover, are trying to beat Brad Parscale,
Trump's campaign manager. Of course, the Kochs' and Mercers' money is behind it all. (https://en.wikipedia.org/wiki/Brad_Parscale)
https://techcrunch.com/2019/07/01/higher-ground-labs/
Problems for our side
During the 2016 campaign, Hillary Clintons team made 66,000 visual ads, according to Parscale, while the Trump campaign made 5.9 million ads by leveraging social media networks and the language of memes. And in the run-up to the 2020 election, Parscale intends to go back to the same well. The Trump campaign has already spent more than $5 million on Facebook ads in the current election cycle, according to The New York Times outspending every single Democratic candidate in the field and roughly all of the Democrats combined.
Who controls Facebook controls the 2016 election, Parscale said during a speaking engagement at the Romanian Academy of Sciences, according to a report in Forbes.
Parscale, now the campaign manager for the presidents 2020 reelection campaign recalled, These guys from Facebook walked into my office and said: we have a beta
its a new onboarding tool
you can onboard audiences straight into Facebook and we will match them to their Facebook accounts, according to Forbes .
Solutions for our side -- Higher Ground Labs, an investment vehicle for the election:
For Higher Ground Labs, a stipulation for receiving their money is a commitment not to work with any Republican candidate. Corporations are okay, but conservative causes and organizations are forbidden.
Were in a moment of existential crisis in America and this Republican party is deeply toxic to the health and future of our country, says Dutta. The only path out of this mess is to vote Republicans out of office and to do that we need to make it easier for good candidates to run for office and to engage a broader electorate into voting regularly.
in 2017, the two launched Higher Ground Labs, an early-stage company accelerator and investment firm dedicated to financing technology companies that could support progressive causes.
The firm has $15 million committed from investors, including Reid Hoffman, the co-founder of LinkedIn and a partner at Greylock; Ron Conway, the founder of SV Angel and an early backer of Google, Facebook and Twitter; Chris Sacca, an early investor in Uber; and Elizabeth Cutler, the founder of SoulCycle. Already, Higher Ground has invested in more than 30 companies focused on services like advocacy outreach, polling and campaign organizing among others.
