Dove: 'Courage is Beautiful'

[sheshe2]

Doctors, nurses, and healthcare providers are honoured in Dove's 'Courage is Beautiful' video that shows the bravery of frontline workers

Dove released a 30-second video called "Courage is Beautiful," featuring photographs of frontline workers with marks on their skin from wearing personal protective equipment (PPE).

"'Courage is Beautiful' features images of people fighting for our safety every day, demonstrating self-sacrifice and putting their patients and community first for the greater," the Dove US spokesperson said.

Dove has partnered with Vaseline to donate to a fund that helps get ventilators, PPE, and medicine to healthcare centres in need.

Dove, the personal care brand known for promoting "Real Beauty," has adjusted its tag line to show gratitude to doctors, nurses, and care providers.

Dove's "Courage is Beautiful" video shows powerful photos of medical professionals with visible marks on their skin from their protective gear - symbolizing the gruelling hours that healthcare providers and essential workers are dedicating to their communities during the coronavirus outbreak.

https://www.msn.com/en-au/news/world/doctors-nurses-and-healthcare-providers-are-honoured-in-doves-courage-is-beautiful-video-that-shows-the-bravery-of-frontline-workers/ar-BB12u3D7

Look at their faces. They are hauntingly beautiful. These men and women are our front line. I am not one that watches ads. I watch this one every time it plays.

[SheltieLover]

1. K&R

OMG!