Democratic Senate campaign committee books $30M in fall TV ads
he Democratic Senatorial Campaign Committee (DSCC) is booking more than $30 million in fall television advertisements as it looks to broaden its electoral map ahead of November.
The reservations from the groups independent expenditure arm include bookings in two states that Democrats see as crucial to their efforts to recapture control of the Senate: Arizona and North Carolina.
But in a sign that the party is looking to expand its opportunities, the group is also reserving airtime in Montana and Iowa, two states that lean Republican but that Democrats believe could come into play down the line.
The reservations include a $6.4 million booking in Arizona, $7.3 million in Iowa, $5.2 million in Montana and $11.7 million in North Carolina. Groups often book television advertising months in advance in order to lock in better rates.
Democrats have expanded the map with great candidates, blockbuster fundraising and a focus on the issues that matter to voters, a DSCC spokesperson said. These investments are the latest sign that Republicans are on defense and the majority is in play.
Democrats need to pick up at least three or four seats to take control of the Senate, depending on which party wins control of the White House in November.
The battle for the Senate currently centers on four states where vulnerable Republican incumbents are fending off tough challenges: Arizona, Colorado, Maine and North Carolina.
https://thehill.com/homenews/campaign/495128-democratic-senate-campaign-committee-books-30-million-in-fall-tv-ads