Biz owner posts her family's taco night as "wetback wednesday", gets immediate lesson from internet

[Demovictory9]

https://morningchalkup.com/2020/05/17/unbroken-designs-ceos-racial-slur-ignites-social-media-firestorm/



Last Wednesday, the owner of Unbroken Designs, Jennifer Rando, a fitness gear and apparel manufacturer, posted a racial slur in an Instagram story igniting a firestorm of angry reactions from those associated with the brand as well as members of the fitness community and beyond. The slur “Wetback Wednesday” and a stylized Mexican man holding a sombrero were posted along with an image of Rando’s two kids eating tacos.

The initial fallout was swift. By Thursday morning, reactions to the situation intensified, as some followers had screenshotted and circulated the post. The post made it’s way onto the CrossFit subreddit under the title, “Get to know the brands you’re buying from…owner of Unbroken Designs knowingly made derogatory remark in her story.” The Reddit post has since garnered nearly 200 mostly negative comments.

By Thursday afternoon, Rando had issued a video apology, which was deleted after being blasted as disingenuous in the comments.
In the video, she says: “Yesterday I posted a photo of my kids eating tacos that included a derogatory comment, while I knew that the comment had negative connotations, I didn’t realize how offensive it was, which I learned very quickly.”
She continued, “I’m sorry. I’m a white girl. I don’t know what oppression is…I didn’t mean anything by posting that comment, and yeah, I’m a product of white privilege.”
“This is not a reflection on Unbroken Designs, it’s not a reflection on my kids, it’s not a reflection on how I’m raising my kids…this is a reflection on me and a really bad judgment call,” she said.

What they’re saying: “For a public figure and owner of a well-known CrossFit brand, she should be a better role model or get out of the business that promotes ‘community,” wrote Riki Tyminski, a third-generation Mexican-American athlete who has worked with Unbroken Designs in the past as a model/brand ambassador and as recently as March 30, was hired by the company to write a blog post about quarantine nutrition.

[The Velveteen Ocelot]

1. Don't people have any fucking common sense?

How can she not have known that "wetback" is offensive?

[Demovictory9]

2. she knew it was offensive to some degree. What 's amazing is that she used in a STORY post

talk about privilege

[AleksS]

3. I loved that bit:

I loved her bit about:

“I knew it was offensive, but not THAT offensive!”

She admits she used an offensive slur, and is just bothered that it was more offensive than she intended?

Geez.

[Demovictory9]

5. she must use that term regularly around family and friends and they laugh or remain silent

No feedback from folks outside her bubble

[LizBeth]

4. Yes, she is clueless as she calls herself a girl.

[Patterson]

6. This is not who I am.

[greenjar_01]

7. We knew what "w*tback" meant when I was a kid in the 80's

She's a fucking idiot, and that's the generous interpretation of her chosen behavior. Remember, these are choices that white people make. We're very big as a society at judging choices that poor brown and black people make. We're less clear on choices white people make. They make choices to behave this way, no?

[dalton99a]

9. "I like it BECAUSE it's derogatory"

[JI7]

10. Imagine how many times these people say these things to others

and people agree or laugh along and have no problem with it.

That's how they are able to put these things out in public so easily . It's something they do regularly and with approval from their people.

[Celerity]

11. nice to see white racists getting grilled the fuck up, I hope her business suffers

[TheBlackAdder]

16. Grilled, almost like the meat in a chicken or steak taco. Self consumption.

[ismnotwasm]

12. She fucking knew

Ugh. I hate that “I didn’t know” crap from assholes like this.

[lunasun]

13. Is that what she calls it all the time to her kids when they eat tacos? Then kids learn to shrug it

off too by declaring “I’m a product of white privilege”?

[a la izquierda]

14. I just can't with these people.

I’m white. I was taught that racial slurs have no place in civil society. I was taught this despite my parents being raised to think they were ok. They refused to let that continue with my siblings and I.
I had a student once use this in class (a Mexican history class no less). Before I could even open my mouth to reprimand him on hate speech, the other students- college kids- ripped him a new one. I now have to include a section in my syllabus about hate speech and my utter lack of tolerance for such horrific, degrading language.

[Hotler]

15. These people know what they're doing and have no shame and don't care.

Their apologizes ring hollow. Mean, hateful, selfish people.

[Demovictory9]

17. she's losing business...that prompted the apology