US Military Could Lose Space Force Trademark to Netflix Series

[PunkinPi]

The United States Space Force was only announced two years ago and has yet to engage in any military operations, but the latest branch of the U.S. armed forces already stands to lose its first battle -- to Netflix's Space Force.

The streaming service premiered its new sci-fi/comedy series Space Force on May 29. The show's name has no relation to the newest organization of the U.S. military, which unveiled its official flag only two weeks earlier. Because of the common moniker, though, the United States Space Force's first battle might be a trademark war -- fought in court, rather than in space.

Attorneys for the U.S. military have done little to secure the Space Force name as a registered trademark. Netflix, however, has been far more aggressive, and has already locked down the rights to the name in several countries.

Despite sharing a name, both entities have plenty of room to maneuver without evoking much confusion. The streaming comedy, with its political jabs at the current presidential administration, is unlikely to make its viewers think they're watching a series about an actual branch of the U.S. military. The fledgling U.S. Space Force, meanwhile, has yet to even get off the ground -- both literally and figuratively.

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So much winning.

[Alex4Martinez]

1. Great show, I binged and watched the last episode last night.

I hope it gets renewed, but also hope the US Space Force is buried by Biden in the first week or two.

[Sherman A1]

2. I came away with a complete opposite view

I watched it hoping that it would get better, make a bit of sense (even as a spoof) and to me it never did. It had a few moments here and there, but on the whole I found it a complete waste of time. I certainly will not watch a second season should one be produced.

[Alex4Martinez]

3. My viewing habits range from quality documentaries to comedic escapism.

This one, like Superstore or Veronica Mars or Doc Brown fall into the latter category.

No cable, but streaming provides a lot of content, including RT, TYT, and other newsy shows but also some silly shows.

Silly to balance the batshitcrazy world we're in right now.

[Sherman A1]

7. My viewing habits go across a whole lot of spectrums

I like C-Span (history & book TV), PBS dramas and documentaries along with several comedies and such, but this one just didn't come across as at all funny to me. I know others found it so, but I gave it a try and am not seeing me watching it again.

[OAITW r.2.0]

8. Found it disappointing as well.

I'd probably watch the next season, but it's a pretty dark comedy, especially as the "war" starts heating up on the moon. Certainly, no "Office" type comedy.

[cbdo2007]

11. I suggested to my wife that we watch it, and she instead said, "Why don't we just watch The Office?

That's what we really want to see with Steve Carrell in it."

That was true. We watched the first episode of Space Force and just didn't really get it. On the other hand, we could watch anything from the first 7 seasons of The Office and laugh our asses off. Which is why it's so hard for actors to break out of that mold. Even Jim in the Jack Ryan show...I spend the entire time just wishing he was Jim because he is sooooooo much more believable as a nerdy paper salesman than as an international super spy.

If Jim and Steve Carrell and Pam and everybody else just came back to The Office they could make a billion dollars.

[mainer]

12. I love it.

We’re laughing all the way through it, esp. at the Scaramucci clone and the sweet Chan/Ali romance.

[Gothmog]

4. LOL

[samsingh]

5. that would be funny

[Wawannabe]

6. The next Democratic President

Presumably Joe Biden - needs to wipe that IDIOCRACY name right off any American space vessels, etc.

Dumbest. Name. Ever. For a serious US military/space organization. Seriously dumb.
It’s as if Mel Brooks was asked to name it the dumbest shit he could come up with.

Well, we already made SPACEBALLS. Guess we can call it SpaceForce.

Space FARCE is more like it. Fuck.

Humiliating at best. I would not be an astronaut on this fucked up idiotic FARCE!

Fuck

[BannonsLiver]

10. I have a feeling it would be among the first changes made

I’d like to see it dropped altogether. The whole concept is moronic and pointless.

[Initech]

9. Is there anything that he can do without screwing it up?

[mainer]

13. Gen Michael Hayden tweeted he likes the show!

Based on Twitter, it seems that those who’ve served In the military recognize the inherent farce of the armed forces in this series.

And I’m still laughing about the chimp astronaut who defects to China.