Also on the ballot: The future of the Trump political dynasty
If Trump wins, his family can set the political dialogue for the better part of a decade. If he loses, the Trumps may have to search for power elsewhere.
By MERIDITH MCGRAW and NANCY COOK
11/03/2020
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If Trump pulls off another upset win, it will cement his familys standing in American society. The Trumps will set the cultural and political dialogue for the better part of a decade. Theyll continue to elbow their way through the halls of Washington and the GOP. They might run for office.
But if Trump loses, a family brand built on winning will be dealt an embarrassing defeat after years of successfully side-stepping creditors, bankruptcies and cultural comeuppance. Republicans might turn on the Trumps. MAGA politics may fade. And the Trumps likely cant retreat back into the glitzy world of New York galas. Nor do they want to. Instead, theyll try to do what they always do, according to over a dozen current and former senior administration officials and close associates of the Trump family: Keep the Trump brand alive. Expand the family business. Export it when possible.
It will be a rush to cement their future and be back at the center of power, said Kate Andersen Brower, author of four books on U.S. presidents and their families. Once you get a taste of it, its hard to leave.
Few have benefited more from Trumps political ascent than his children and their partners. The perch of the White House has exposed the Trump kids to Republican politicians, donors and voters. It fostered potential political aspirations, while giving the family company greater global exposure and contacts. It also, of course, created numerous questions about conflicts of interest.
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https://www.politico.com/news/2020/11/03/trump-family-political-dynasty-433895
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We gotta stop this. Yikes.