Prices at Trump's NYC buildings have plummeted in the latest sign that his name is 'radioactive'

Business Insider
Juliana Kaplan

After a tumultuous one-term presidency, a violent insurrection by supporters, and a retirement to Florida, the Trump name has attracted some negative connotations. And his real-estate holdings are feeling the heat: According to Curbed's analysis of a report from real-estate data firm UrbanDigs, Trump-branded Manhattan properties have lost half their value since Trump first took office.

UrbanDigs — which looked at the seven luxury buildings in Manhattan that still bear the Trump moniker, and three that used to — found that even properties that formerly had Trump in their names lost 17% of their value since 2016. By comparison, the overall price per square foot decline in Manhattan over the same period was just 9%.

In 2016, the average price per square foot in seven NYC properties run by his real-estate behemoth, the Trump Organization, was $3,346, according to the report. In 2017, following Trump's election and inauguration, that figure sunk to $1,903; by 2020, it was at $1,619. That's a drop of 51% from its 2016 price.

The average price per square foot for Manhattan properties was $1,995 in 2016, dipping to $1,815 in 2020 — a mere 9% decrease, Curbed notes.

https://www.businessinsider.com/trump-tower-buildings-value-real-estate-prices-2021-1