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First Ad Blitz in N.Y.C. Mayor's Race Has an Unlikely Star: Obama
New York TimesWith the pandemic transforming New York City’s mayoral race into a mostly virtual affair, the best way to connect directly with voters would seem to be through television ads. Yet so far, the airwaves have been silent.
That will change on Tuesday, when Shaun Donovan, the former Obama and Bloomberg administration official, kicks off the first television ad campaign of any significance in the contest.
Mr. Donovan’s team is describing it initially as a “six-figure” campaign, but the ads will be spread across the next several months through the June 22 mayoral primary — potentially watering down the impact of the ad buy.
...snip...
His first ad campaign hits that theme, beginning with former President Barack Obama extolling Mr. Donovan’s virtues after he had nominated him as the White House budget director in 2014.
That will change on Tuesday, when Shaun Donovan, the former Obama and Bloomberg administration official, kicks off the first television ad campaign of any significance in the contest.
Mr. Donovan’s team is describing it initially as a “six-figure” campaign, but the ads will be spread across the next several months through the June 22 mayoral primary — potentially watering down the impact of the ad buy.
...snip...
His first ad campaign hits that theme, beginning with former President Barack Obama extolling Mr. Donovan’s virtues after he had nominated him as the White House budget director in 2014.
