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Zorro

(18,692 posts)
Wed Feb 10, 2021, 01:12 AM Feb 2021

Rush Limbaugh is ailing. And so is the conservative talk-radio industry.

Rush Limbaugh, the most successful talk-radio host in history, is ailing. And so is the medium he helped revolutionize over the past 30 years.

Faced with aging and shrinking audiences, competition from newer technologies and financial problems for the biggest station owners, talk radio is in decline — both as a business and a political force. Once a leading platform for popularizing conservative candidates and policies, talk radio is on the verge of becoming background noise, drowned out by a cacophony of voices on podcasts, cable TV and social media.

The format’s crisis comes as its biggest star is battling to stay on the air — indeed, he is battling for his life. Limbaugh, 70, has been frank about his struggle with what he said last year is advanced lung cancer. “I wasn’t expected to make it to October, and then to November, and then to December,” he said on the air just before Christmas. “And yet, here I am.”

Limbaugh’s uncertain future confronts the talk-radio business, and conservatism generally, with the prospect of losing its most galvanizing figure. Since leaping from a local station in Sacramento to nationally syndicated stardom in 1988, Limbaugh has been the bullhorn behind every important conservative initiative, from the Contract With America in the mid-1990s, to the tea party movement of the Obama era to the ascent of Donald Trump.

https://www.washingtonpost.com/lifestyle/media/rush-limbaugh-conservative-talk-radio/2021/02/09/97e03fd0-6264-11eb-9061-07abcc1f9229_story.html

49 replies = new reply since forum marked as read
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Rush Limbaugh is ailing. And so is the conservative talk-radio industry. (Original Post) Zorro Feb 2021 OP
How is he still alive? Doesn't he have lung cancer? Vivienne235729 Feb 2021 #1
He can afford the very best medical care. Mariana Feb 2021 #8
+1 live love laugh Feb 2021 #13
Very like... SergeStorms Feb 2021 #31
I'd have to see proof. He's gotten rich by lying. Hermit-The-Prog Feb 2021 #17
Sometimes I wonder if he really has lung cancer Raine Feb 2021 #23
I need proof and more proof! demosincebirth Feb 2021 #37
.............................................. Guy Whitey Corngood Feb 2021 #2
One of these days... Dem2theMax Feb 2021 #3
. Guy Whitey Corngood Feb 2021 #18
And, I want EarlG to bring back the tombstones. Dem2theMax Feb 2021 #19
And with it, the pizza jokes! Wednesdays Feb 2021 #25
Yes! Dem2theMax Feb 2021 #27
I'm offended by that. Xolodno Feb 2021 #32
You got me. I would be letting him off way too easily. Dem2theMax Feb 2021 #39
Can he ail more quickly? Blue Owl Feb 2021 #4
😂😂😂😂😂 live love laugh Feb 2021 #14
Personally, I'm not rooting for his death... regnaD kciN Feb 2021 #30
RW radio is alive and well on small local radio DeminPennswoods Feb 2021 #5
Excellent/astute observation. My local talk station went all-wingnut tracking LIMBO's climb. UTUSN Feb 2021 #22
Yeah, but very few listen to such stations... regnaD kciN Feb 2021 #29
Don't think that is true DeminPennswoods Feb 2021 #47
Yup. Especially in poor rural areas with spotty broadband and expensive cable. nt SunSeeker Feb 2021 #36
Seems like the more evil a person is, the longer they live even through deadly disease. msfiddlestix Feb 2021 #6
Why is that? smirkymonkey Feb 2021 #16
That old saying only the "good die young" msfiddlestix Feb 2021 #21
I'm so sorry to hear about your friend msfiddlestix. smirkymonkey Feb 2021 #34
Thank you, it was very long time ago msfiddlestix Feb 2021 #43
I'm so sorry for your loss Withywindle Feb 2021 #42
When we have these deeply personal losses in our lives msfiddlestix Feb 2021 #45
We wouldn't be thinking of NJCher Feb 2021 #40
I wish I could be next to him when he dies so I could remind him that he will go down in history Quixote1818 Feb 2021 #7
Just go away Rush,... magicarpet Feb 2021 #9
unfortunately Ollie Garkie Feb 2021 #10
+1 live love laugh Feb 2021 #15
Hate Radio needs to tank. It's more insidious than some think maxrandb Feb 2021 #46
Rush, Rush, Rush! Remembering Olbermann. Baked Potato Feb 2021 #11
It's so weird how Limbaugh predicted his own cause of death. Mariana Feb 2021 #12
+1 sarcasmo Feb 2021 #20
Too soon? Corgigal Feb 2021 #24
I hope he can take Alex Jones, Hannity and Carlson with him. BigmanPigman Feb 2021 #26
K&R for, EDITS to the article: UTUSN Feb 2021 #28
I hope he dies a painful death. pnwest Feb 2021 #33
My surviving brother and sister have LittleGirl Feb 2021 #35
Yeah NJCher Feb 2021 #41
That's a great idea! Nt LittleGirl Feb 2021 #48
That is a really good idea! I like that a lot. Vivienne235729 Feb 2021 #49
How sad... Mike Nelson Feb 2021 #38
He caused great harm to many people, democracy, and the planet. Roisin Ni Fiachra Feb 2021 #44

Mariana

(15,626 posts)
8. He can afford the very best medical care.
Wed Feb 10, 2021, 01:24 AM
Feb 2021

He doesn't have to worry that some insurance company flunky is going to decline to pay. His doctors can try anything and everything they think might keep him alive a little longer.

SergeStorms

(20,591 posts)
31. Very like...
Wed Feb 10, 2021, 02:40 AM
Feb 2021

Trump's COVID-19 treatment. Captain Asshat got the best of everything, including experimental treatment very few had been privy to. And what a shame that was. After his worse than failing handling of the pandemic, he should have been made to suffer indescribable agony.

Raine

(31,178 posts)
23. Sometimes I wonder if he really has lung cancer
Wed Feb 10, 2021, 01:53 AM
Feb 2021

because he just keeps going and going, it never seems to effect him.

 

Guy Whitey Corngood

(26,848 posts)
2. ..............................................
Wed Feb 10, 2021, 01:14 AM
Feb 2021

......................................
...........
...................

Xolodno

(7,350 posts)
32. I'm offended by that.
Wed Feb 10, 2021, 03:10 AM
Feb 2021

He should get the "Zot" along with all the thunder and lightning, etc. pics to go along.

regnaD kciN

(27,639 posts)
30. Personally, I'm not rooting for his death...
Wed Feb 10, 2021, 02:38 AM
Feb 2021

...in fact, I’m glad the doctors were wrong when they predicted he’d only make it to October – because he now gets to know that his side went down to defeat, and he’ll leave us with Democrats in charge of both the White House and Congress.

DeminPennswoods

(17,506 posts)
5. RW radio is alive and well on small local radio
Wed Feb 10, 2021, 01:17 AM
Feb 2021

stations that syndicate much of their evening and overnight content.

UTUSN

(77,795 posts)
22. Excellent/astute observation. My local talk station went all-wingnut tracking LIMBO's climb.
Wed Feb 10, 2021, 01:52 AM
Feb 2021

Before that, their line-up was genteel - doctors and psychologists, Dr Joy BROWNE, Dr Dean EDELL, Dr David VISCOTT who were educative, polite/mostly - with the local owners doing an hour of their wingnuttiness. When LIMBO burst on the scene, the local owners took 2-3 years to go Full-Wingnut, ditching ABC for Fox, and the whole line-up being O'REILLY, LIMBO, HANNITY, Laura SCHLESSINGER, etc.

And they stayed that way, to date. Five or more years ago the locals were bought out by a family owning 15 stations, with the m. o. being CASH, meaning they left this wingnut station alone with its wingnut format while DIVERSIFYING with the other of their stations all different formats (country, ethnic, sports, easy listening) - get it? They kept this wingnut niche amid all the other different niches to rake in diversified cash.






regnaD kciN

(27,639 posts)
29. Yeah, but very few listen to such stations...
Wed Feb 10, 2021, 02:33 AM
Feb 2021

It’s like after the great ClearChannel Purge of progressive talk stations in 2007 – the same hosts and shows we enjoyed were still available but, when you had to try to tune in to some tiny low-powered station out in the boondocks instead of one of the main stations in the big city, very few people were able to do so.

DeminPennswoods

(17,506 posts)
47. Don't think that is true
Wed Feb 10, 2021, 10:11 AM
Feb 2021

In my town our local station is the only place for real local news, otherwise we get what the Pittsburgh area stations want to cover on their afternoon TV broadcasts.

This is what people tune in to to listen to the area high school sports - a big deal here - and the local small college sports. This is where the county commissioners come on to talk about what's happening in the county. It's where you can hear big local events like the 4th of July fireworks or regatta or car cruise or simulcast of Sunday worship services and so on. They do their own programming from 6:30AM until about 1PM, then it's all syndicated rw talk interrupted only by sports (Pgh and local) broadcasts in the evening.

 

smirkymonkey

(63,221 posts)
16. Why is that?
Wed Feb 10, 2021, 01:41 AM
Feb 2021

It never fails. The most evil people just seem to live forever. Sometimes I think we actually ARE in hell, and that maybe death is a release from it. It's the only way I can make sense of it.

msfiddlestix

(8,178 posts)
21. That old saying only the "good die young"
Wed Feb 10, 2021, 01:47 AM
Feb 2021

I remember making note of that when I was a young kid. My very best friend drowned in a weird under toe thingy over out of the outer banks in North Carolina. It was shocking, unexpected, and he was such a beautiful soul. That's when I decided there was no such thing as "god" but I did believe good and evil existed. I could not ever make sense of my friend drowning when he was such a good swimmer. But it happened and I've seen this phenom over my life from time to time.

And that's just what we have going on in this world.

 

smirkymonkey

(63,221 posts)
34. I'm so sorry to hear about your friend msfiddlestix.
Wed Feb 10, 2021, 03:27 AM
Feb 2021

However, even though it's a cliche, it unfortunately seems to be true much of the time. I have seen this over and over in my life as well, which I why have decided never to be too good of a person, just in case.

msfiddlestix

(8,178 posts)
43. Thank you, it was very long time ago
Wed Feb 10, 2021, 09:30 AM
Feb 2021

I was only 12 then.. almost a lifetime ago. But that memory comes up from time to time whenever inexplicable tragedy strikes in anyone's lives whether someone I know or a complete stranger reported in the news or elsewhere.

Not even sure why the memory came up now, except in the context of the evil that lives on and on and on to commit more evil.

And yes, we all have this experience especially if we live long enough! Right now, reliving Jan 6th, from the safe distance and vantage point of my home on the opposite side of the country, still the most visceral felt horror and enormous sorrow and anger towards the so called Republican Party who pretend this event was a nothing burger, and we should just "move on".

I appreciate your warm thoughts shared with me. I have to say, I'm feeling guilty for indulging in my own personal stuff, almost inappropriate in this context.






Withywindle

(9,989 posts)
42. I'm so sorry for your loss
Wed Feb 10, 2021, 04:21 AM
Feb 2021

My best friend in high school died at 17 of a cancer that people that young are not supposed to get. But she did, and it took her. I still remember her burial, in an old family churchyard in the VA mountains. The only relatives buried nearby were her great-grandparents and great-aunts and great-uncles. Her grandparents and parents were still alive.

msfiddlestix

(8,178 posts)
45. When we have these deeply personal losses in our lives
Wed Feb 10, 2021, 09:55 AM
Feb 2021

and knowing we all have had to suffer through others who don't deserve to share the same air we breath while they are free to spew evil laden lies and hatred while claiming victimizing at the same time, is frustrating if not infuriating.

But then we need only to turn to those who are with us that we love and cherish to be reminded that we are surrounded by love and joy and goodness. I try to keep that perspective but it's harder during these times.




Quixote1818

(31,155 posts)
7. I wish I could be next to him when he dies so I could remind him that he will go down in history
Wed Feb 10, 2021, 01:23 AM
Feb 2021

as a very evil, dangerous, horrific person who's style of hate radio was declining off a cliff into nothingness. That he will have no legacy at all. Only failure and ruin.

magicarpet

(18,511 posts)
9. Just go away Rush,...
Wed Feb 10, 2021, 01:25 AM
Feb 2021

You have done sufficient damage here.

Maybe try your Fascist bullshit on another planet.

Ollie Garkie

(356 posts)
10. unfortunately
Wed Feb 10, 2021, 01:25 AM
Feb 2021

I dont think Rush's death or even the tanking of talk radio in general
will have much effect. Those people can get plenty fixes of hate and nuttiness
online. RWNJ propagands has become a hydra.

maxrandb

(17,428 posts)
46. Hate Radio needs to tank. It's more insidious than some think
Wed Feb 10, 2021, 10:10 AM
Feb 2021

I love music, but even I get bored with that when I'm driving.

I caught myself, years ago, close to succumbing to the lure of Hate Radio. I've been liberal and progressive my entire life, but I found myself, on long drives, being drawn toward "talk radio".

Maybe it's just having someone talking to you to stave off the boredom of driving, but talk radio is alluring. Unfortunately, if you're a liberal and you find yourself bored on the road, there were not options for you. You pretty much could only find "conservative" talk.

Thankfully, I was able to go Cold Turkey before Hate Radio could sink their hooks in me.

But, it's pretty fucking relentless.

I used to make the long drive from Naval Air Station Lemoore, CA to Naval Air Station North Island in San Diego, CA quite often.

In the deepest blue state you could find, there were hours and hours, and miles and miles, where you could find nothing on AM but hate radio. In some parts of my drive, i could find Rush on 6 separate stations at the same time. Seriously, six stations, each with Rush. You could push the buttons to change stations, and there was Rush, with a second or so delay. I guess that was because of the different locations.

We should not kid ourselves. The reach and appeal of online nuttiness is not comparable with the reach and appeal of Hate Radio.

Mariana

(15,626 posts)
12. It's so weird how Limbaugh predicted his own cause of death.
Wed Feb 10, 2021, 01:29 AM
Feb 2021

He said smoking takes about 50 years to kill someone, if it does. And that's exactly what happened to him. Smoking took about 50 years to kill him.

BigmanPigman

(55,137 posts)
26. I hope he can take Alex Jones, Hannity and Carlson with him.
Wed Feb 10, 2021, 02:12 AM
Feb 2021

Satan has a room reserved for them.

UTUSN

(77,795 posts)
28. K&R for, EDITS to the article:
Wed Feb 10, 2021, 02:22 AM
Feb 2021

* most successful talk in history? - what about the rabid wingnut Father COUGHLIN?

* Contract *ON* America!1

* tea *BAGGER* party!1







pnwest

(3,466 posts)
33. I hope he dies a painful death.
Wed Feb 10, 2021, 03:25 AM
Feb 2021

I hope he chokes on his next breath.
It serves him right, he done us wrong.
I hope he dies before too long.

...to paraphrase Rodney Carrington

LittleGirl

(8,999 posts)
35. My surviving brother and sister have
Wed Feb 10, 2021, 03:28 AM
Feb 2021

listened to that blockhead since the 90s and it's ruined our family because of that racist piece of shit.
I don't hate much in my life but I proudly hate that guy.
He's ruined so much in his lifetime. I hope he rots in hell.

Sorry, but he got the medal of freedom and now it is scorned instead.
puke.

NJCher

(43,165 posts)
41. Yeah
Wed Feb 10, 2021, 04:15 AM
Feb 2021

He and trump are so horrible they completely devalued the medal of freedom.

I hope Biden adm retires it and comes up with a new honor.

Mike Nelson

(10,943 posts)
38. How sad...
Wed Feb 10, 2021, 03:41 AM
Feb 2021

... to spend his last days working at such a hateful job. Probably, he has no other choice... he's trapped in the persona he created. There is no escape.

Roisin Ni Fiachra

(2,574 posts)
44. He caused great harm to many people, democracy, and the planet.
Wed Feb 10, 2021, 09:49 AM
Feb 2021

Glad to hear that hate radio is dying, but the damage has already been done.

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