Lachlan Murdoch: Center-left viewers helping fuel Fox News ratings

[DonViejo]

BY THOMAS MOORE - 05/14/21 01:01 PM EDT

Lachlan Murdoch, CEO of Fox News’s parent company, said this week that viewers from the center and center-left have helped the cable news channel’s ratings in recent months.

“The share [of viewers] that we are taking today and in the last months has been obscene, and the share is coming from the center or the center-left,” Murdoch, head of Fox Corp., said Thursday at the MoffettNathanson Media and Communications Summit.

“The proof is in the pudding in that if you look at Fox News, we have more independent voters than any other network,” he said, according to a transcript of his remarks from information company Aiera.

A 2020 Pew Research Center study found that the average Fox News viewer is to the right of the average U.S. adult, while noting that Fox viewers are not “as far to the right as the audiences of some other outlets.”

more
https://thehill.com/homenews/media/553565-lachlan-murdoch-center-left-viewers-helping-fuel-fox-news-ratings

[C_U_L8R]

1. These fox-watching 'independents' come in two varieties

These independent voters are republicans who are simply too embarrassed and ashamed to admit they are republicans.

And on the other end, they are republicans who don't think republicans have gone crazy and nasty and racist and violent enough.

Chickenshit. Or batshit.

[DonViejo]

2. I know of at least 3 DU'ers that watch Fox regularly...

They told me that's how they know what the other side is doing.

[jimfields33]

3. A lot of Fox News stories discussed on here

Somebody has to be watching. I don’t watch any of the 3 anymore. The news I get is here.

[treestar]

4. Entertainment not news

So why do they worry about the political views of their audience?

[Justice matters.]

5. False pRopaganda catapult:

The leech who moved to Australia [Murdoch] said he is generally pleased with what he calls Fox News’s “center-right” take on society.

“center-right” take on society??

“That’s where we think our audience is, and we think that's where middle America is, and we're happy with that positioning,” he said.

(Where middle America is) truth:

Link to tweet

78% of Americans support 2 weeks of early in-person voting.

70% support allowing people to vote after completing their prison sentences.

68% support making Election Day a holiday.

61% support automatically registering eligible Americans to vote.

Most Americans Are Liberal, Even If They Don’t Know It
Don’t believe it? Check out these polls.
>> https://prospect.org/power/americans-liberal-even-know/

The Economy

82 percent of Americans think wealthy people have too much power and influence in Washington.
69 percent think large businesses have too much power and influence in Washington.
59 percent—and 72 percent of likely voters—think Wall Street has too much power and influence in Washington.
78 percent of likely voters support stronger rules and enforcement on the financial industry.
65 percent of Americans think our economic system “unfairly favors powerful interests.”
59 percent of Americans—and 43 percent of Republicans—think corporations make “too much profit.”

Inequality

82 percent of Americans think economic inequality is a “very big” (48 percent) or “moderately big” (34 percent) problem. Even 69 percent of Republicans share this view.

66 percent of Americans think money and wealth should be distributed more evenly.
72 percent of Americans say it is “extremely” or “very” important, and 23 percent say it is “somewhat important,” to reduce poverty.
59 percent of registered voters—and 51 percent of Republicans—favor raising the maximum amount that low-wage workers can make and still be eligible for the Earned Income Tax Credit, from $14,820 to $18,000.

Money in Politics

96 percent of Americans—including 96 percent of Republicans—believe money in politics is to blame for the dysfunction of the U.S. political system.

84 percent of Americans—including 80 percent of Republicans—believe money has too much influence in politics.
78 percent of Americans say we need sweeping new laws to reduce the influence of money in politics.
73 percent of registered voters have an unfavorable opinion of the Supreme Court’s Citizens United decision.

Taxes

80 percent of Americans think some corporations don’t pay their fair share of taxes.
78 percent think some wealthy people don’t pay their fair share of taxes.
76 percent believe the wealthiest Americans should pay higher taxes.
60 percent of registered voters believe corporations pay too little in taxes.
87 percent of Americans say it is critical to preserve Social Security, even if it means increasing Social Security taxes paid by wealthy Americans.

67 percent of Americans support lifting the cap to require higher-income workers to pay Social Security taxes on all of their wages.

Minimum Wage

66 percent of Americans favor raising the federal minimum wage to $10.10 an hour.
59 percent favor raising the federal minimum wage to $12 an hour.
48 percent support raising the national minimum wage to $15 an hour.
(A survey of registered voters found that 54 percent favored a $15 minimum wage.)
63 percent of registered voters think the minimum wage should be adjusted each year by the rate of inflation.

Workers' Rights

61 percent of Americans—including 42 percent of Republicans—approve of labor unions.
74 percent of registered voters—including 71 percent of Republicans—support requiring employers to offer paid parental and medical leave.

78 percent of likely voters favor establishing a national fund that offers all workers 12 weeks of paid family and medical leave.

Health Care

60 percent of Americans believe “it is the federal government’s responsibility to make sure all Americans have healthcare coverage.”
60 percent of registered voters favor “expanding Medicare to provide health insurance to every American.”
58 percent of the public favors replacing Obamacare with “a federally funded healthcare program providing insurance for all Americans.”

64 percent of registered voters favor their state accepting the Obamacare plan for expanding Medicaid in their state.

Education

63 percent of registered voters—including 47 percent of Republicans—of Americans favor making four-year public colleges and universities tuition-free.

59 percent of Americans favor free early-childhood education.

Climate Change and the Environment

76 percent of voters are “very concerned” or “somewhat concerned” about climate change.
68 percent of voters think it is possible to protect the environment and protect jobs.
72 percent of voters think it is a “bad idea” to cut funding for scientific research on the environment and climate change.
59 percent of voters say more needs to be done to address climate change.

Gun Safety

84 percent of Americans support requiring background checks for all gun buyers.
77 percent of gun owners support requiring background checks for all gun buyers.

Criminal Justice

57 percent of Americans believe police officers generally treat blacks and other minorities differently than they treat whites.
60 percent of Americans believe the recent killings of black men by police are part of a broader pattern of how police treat black Americans (compared with 39 percent who believe they are isolated incidents).

Immigration

68 percent of Americans—including 48 percent of Republicans—believe the country’s openness to people from around the world “is essential to who we are as a nation.” Just 29 percent say that “if America is too open to people from all over the world, we risk losing our identity as a nation.”

65 percent of Americans—including 42 percent of Republicans—say immigrants strengthen the country “because of their hard work and talents.” Just 26 percent say immigrants are a burden “because they take our jobs, housing and health care.”

64 percent of Americans think an increasing number of people from different races, ethnic groups, and nationalities makes the country a better place to live. Only 5 percent say it makes the United States a worse place to live, and 29 percent say it makes no difference.

76 percent of registered voters—including 69 percent of Republicans—support allowing undocumented immigrants brought to the country as children (Dreamers) to stay in the country. 58 percent think Dreamers should be allowed to stay and become citizens if they meet certain requirements. Another 18 percent think they should be allowed to stay and become legal residents, but not citizens. Only 15 percent think they should be removed or deported from the country.

Abortion and Women's Health

58 percent of Americans believe that abortion should be legal in all or most cases.
68 percent of Americans—including 54 percent of Republicans—support the requirement for private health insurance plans to cover the full cost of birth control.

Same-Sex Marriage

62 percent of Americans—including 70 percent of independents and 40 percent of Republicans—support same-sex marriage.
74 percent of millennials (born after 1981) support same-sex marriage.


Of couR$e LachlanLeech from Australia must keep the Big Lie$ catapulted 24/7 by his pRopaganda Robot$...

[Midnight Writer]

6. Rush Limbaugh used to claim half of his audience were liberals tuning in to be outraged.

[gratuitous]

7. What ever happened to him?

Did he ever quit smoking those nasty cigars?

[hatrack]

8. Yes, I certainly hope he found help for his opiate addiction!

[Midnight Writer]

9. I understand that in his present home he is still smoking.