Frito Lays "rags to riches" story is a lie. wow, I've heard him tell this lie as recently past year

[Demovictory9]

he's been on talk radio telling this story over and over. he tells it as this long detailed story!! Trump level lie. surprise!! taking credit for a woman's accomplishment.

---------------------------------

Incredible rags-to-riches story of the janitor who became director after 'inventing' the Cheetos Flamin' Hot flavor is exposed as a LIE - as MBA grad emerges as the person who actually made the snack



Richard Montañez, 62, has made a career telling his remarkable story
The Mexican-American joined Frito-Lays as a janitor in 1976

He claims he invented the Flamin' Hot Cheetos, and called the CEO to pitch it
Yet the CEO he names was not at the company when the snack was created

Lynne Greenfeld, hired in 1989, created test versions in August 1990

Montañez's CEO did not start at the company until early 1991
A film is being made of Montañez's story by Eva Longoria
Frito-Lays have warned the producers that the 'urban legend' is not quite true




A Mexican-American laborer who claimed to have invented Flamin' Hot Cheetos, setting his life on an incredible rags-to-riches pathway, was exposed on Sunday as having invented key parts of the story.

Richard Montañez, 62, has written two books telling his remarkable tale, and commands up to $50,000 for motivational speeches. A biopic of his life, Flamin' Hot, is currently being made by Eva Longoria.



Yet The Los Angeles Times spoke to former colleagues and executives at the food company, who called into question Montañez's story.

In particular, one woman, Lynne Greenfeld, said that she was put in charge of developing the brand and came up with the Flamin' Hot name and product idea.

'It is disappointing that 20 years later, someone who played no role in this project would begin to claim our experience as his own and then personally profit from it,' she told the paper.

Montañez has not commented on the claims.

https://www.dailymail.co.uk/news/article-9584971/Incredible-story-Frito-Lays-janitor-director-inventing-Flamin-Hot-flavor-LIE.html

[Make7]

1. I thought maybe "Frito Lay" was a new nickname for Trump.

Guess not. Lol.

I don't get this story. "We should make a spicy version of Cheetos." This is the "brilliant idea" someone is still talking about after three decades? Holy crap. That'd be pretty sad even if it were true. And it's not.

[Demovictory9]

2. Flamin hot was a huge hit for frito lay

[LeftInTX]

3. Flaming Hot Pickle Pie

I won't touch those things. I've got sjogren's syndrome. My daughter in law loves them.
I think most of my family likes them.

[Demovictory9]

4. Disgusting to look at. Flamin hot crust with pickles in jello?

[LeftInTX]

5. I take issue that these kinds of snacks were not found in Los Angeles

San Antonio has always had all sorts of products like this...

Go into any convenience store and you will get all sorts of stuff covered with salt and cayenne pepper. I will never forget when my friends said to try "Chinese Plums". I had to spit the thing out. And all the dental problems caused by kids sticking their fingers in chile-limon powder

It's been like that way, way before Flaming Hot Cheetos.