The "Starbucks of the right" is now alienating EVERYONE

[FelineOverlord]

Black Rifle Coffee Company courted the MAGAts.

But now they are socially distancing themselves from them, and are now facing a backlash.

This is what happens when you decide to appeal only to a certain political base.

Link to tweet

And everyone else hated them already.

Link to tweet

But the founder and CEO of Black Rifle Coffee Company Evan Hafer considers himself a manly man.

Link to tweet

[FelineOverlord]

1. The "Starbucks of the right" is now alienating EVERYONE

Link to tweet

Link to tweet

[PatSeg]

2. My god, THAT is his idea of "epic"?

What is wrong with these people?

Meanwhile, it is almost always a bad business practice to get involved in politics or religion. It rarely ends well.

[CurtEastPoint]

3. WARNING: please add one.

[Treefrog]

11. I know, I hate clicking on something only to find a pic of a murdered beautiful creature.

[Comfortably_Numb]

14. Amen... any is too much.

[Raine]

25. Yes PLEASE

I resent landing on a pic like this with no warning!!!!

[LuvLoogie]

4. Oh yay. Another in-depth profile of fascist bigot trumpniks

by the NYT.

[KS Toronado]

5. Killing animals for fun and calling it sport should be illegal, IMO

Why not give bears a sporting chance by giving them a high powered rifle?
Killing animals W/O harvesting the meat is just wrong for several reasons.
I've eaten everything I've ever shot.

[tblue37]

12. The right to arm bears?

[KS Toronado]

13. You catch on fast.

[I_UndergroundPanther]

16. There is a shop

That sells tshirts of armed animals.

Google arm the animals .

[KS Toronado]

24. Found it, lots of neat stuff reasonably priced.

https://www.armtheanimals.com/

[Iggo]

17. Trophy hunters are scum. Every single one of them. No exceptions. (n/t)

[marie999]

18. I laugh when I read about a hunter shot by his dog.

[Raine]

26. Me too 😂 beautiful karma! 👍 nt

[Bristlecone]

6. Don Jr pitches their shit. That's enough to ensure a hard no for me

For now and the rest of time.

[irisblue]

7. I got a bag of their dark roast as a birthday gift in the before times

I enjoyed it, the blend was good. I did not know their politics until I saw them mixing with that killer Rittenhouse. Now, it won't be in my kitchen again, there are many good small independent coffee companies. Using my invisible hand of the free market.

[Takket]

8. what is so ironic about this...

MAGAts are OUTRAGED by anyone that talks about politics, usually because anyone with a brain between their ears doesn't have anything nice to say about them. MLB moving the ASG, celebrities speaking out for LQBTQ rights, etc etc...

but when a company comes along and says "hey, if we fly a flag and GET POLITICAL for drumpf, we have a base of absolute lemmings that will throw themselves of a cliff for us." NOW it is okay to "get political" for a company, so says the MAGAts.

Which makes it even more stupid that these people ruined their own business model LOL. Hope they go bankrupt, and take hobby lobby with you

[CoopersDad]

9. K/R but Starbucks is itself already pretty far to the right, this is just way worse.

Starbucks should not be considered anything short of a nasty monopoly with crappy behaviors in their history of rising to the top through bullying and political hardball.

I support indies, not Starbucks.

K&R for this post, however.

[Crunchy Frog]

23. As far as I know, they're not open and boastful about it. Maybe it would be better if they were,

but I expect they realize that it's not a good business model.

[TheBlackAdder]

10. Eric LeGrand, a Paralized AA Rutgers Football Star, established his own Coffee blends for sale.

.

Fuck those Rifle assholes. Buy from someone who accomplishes things in a positive way.

Eric J. LeGrand (born September 4, 1990) is a former American football defensive tackle who played college football at Rutgers. He became paralyzed while making a tackle in an October 2010 game, but has since regained movement in his shoulders and sensation throughout his body. As of 2020, LeGrand has been making constant recovery in the Kessler Institute of Rehabilitation.[1] The Tampa Bay Buccaneers signed him to a symbolic contract as an undrafted free agent in May 2012. In 2017, LeGrand was inducted into the WWE Hall of Fame as the third recipient of the Warrior Award.

Much more at the jump:
https://en.wikipedia.org/wiki/Eric_LeGrand

Eric LeGrand tried his very first cup of coffee last August. Later this year, the former Scarlet Knights football player is opening LeGrand Coffee House in his hometown of Woodbridge, New Jersey. Although he took a quick liking to coffee, the impetus for opening his café is his desire to create the vibe where people feel welcome to hang out and enjoy some conversation and coffee. He calls the setting “the third place,” a destination that isn’t home and isn’t work. LeGrand SAS’14, who was paralyzed in 2010 making a tackle, opened an online store for his coffee products in January. A football analyst on Scarlet Knights radio broadcasts and public speaker, he remains an inspiration for his unfailing optimism and charitable contributions through Team LeGrand, which works with the Christopher and Dana Reeve Foundation to support research and quality-of-life initiatives for people with spinal cord injuries. Visit legrandcoffeehouse.com.

https://www.rutgers.edu/magazine/spring-2021/eric-legrands-new-cafe

Coffee. Comfort. Satisfaction.

LeGrand Coffee House will be located at 10 Green Street in Eric LeGrand’s hometown of Woodbridge, New Jersey. Scheduled to open in late summer or early fall of 2021, we will be sourcing extraordinary coffees from a local roaster and serve traditional baked goods and food items. We will also prepare traditional coffee beverages to the highest standards, and we will serve those beverages in an inviting space that encourages our customers to socialize and relax.

With that said, we did not want to make you wait to get a taste of what we are brewing at LeGrand Coffee House! We are very pleased to already have a variety of our coffees available now through our online shop. No matter where you are in the United States (sorry, no international orders), you can have our savory and aromatic coffees delivered right to your front door.
https://legrandcoffeehouse.com/

Mail Order: https://legrandcoffeehouse.com/collections/all

Support small upstart businesses. Ones who are not assholes.

.

[Raine]

27. Thanks for the link! 👍 nt

[Phoenix61]

15. I hope they lose their collective asses.

They carefully cultivated their brand and will forever be a small niche market. Not the stuff of franchises.

[IcyPeas]

19. here's Kyle Rittenhouse in a Black Rifle Coffee tee-shirt

[tenderfoot]

20. Where do they get their coffee beans?

Kenya? Tanzania? Colombia? Costa Rica?

?????

[11 Bravo]

21. Rat turds?

[Initech]

22. Gee, you think that appealing to far right neo Nazi gun nuts would be bad for business?