On this day, July 1, 1963, the ZIP Code was introduced.

[mahatmakanejeeves]

Thu Jul 1, 2021: On this day, July 1, 1963, the ZIP Code was introduced.

Happy birthday, Mr. ZIP.

ZIP Code

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A 1963 U.S. Post Office sign featuring Mr. ZIP

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Swingin' Six video used by the post office to promote the ZIP code

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"Swingin' Six" ZIP Code Video
26,398 views Nov 2, 2011

SmithsonianNPM
4.02K subscribers

"Swingin' Six" ZIP Code Campaign Public Service Announcement Video produced by the Post Office Department, mid-1960s.

[EYESORE 9001]

1. I was 8 years old at that time

and I remember thinking that I could have drawn a better mascot than Mr. Zip.

[3Hotdogs]

2. As they used to say,

"Each, to his zone."

[Tommy Carcetti]

3. My "town" was little more than a post office and a smattering of houses.

And a liquor store, gas station and barber shop.

So I guess the zip code literally put my "town" on the map.

[Doc_Technical]

4. "Mail moves the country,

zipcode moves the mail."