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Related: Editorials & Other Articles, Issue Forums, Alliance Forums, Region Forums50 of Twitter's top 100 advertisers have pulled out of the platform since Elon Musk took over
In the 25 days since Elon Musk took over Twitter, half of its top 100 advertisers have stopped advertising on the platform, according to the research center Media Matters.
Since 2020, those 50 companies have accounted for nearly $2 billion in advertising revenue. This year alone, they spent $750 million, Media Matters said.
Some of the companies like Chevrolet, Ford, and Chipotle have publicly announced that they were stopping advertising on Twitter.
Media Matters says the others are "quiet quitters," because its analysis of Pathmatics data shows that they have stopped advertising for a "significant period of time."
https://www.msn.com/en-us/money/companies/50-of-twitter-s-top-100-advertisers-have-pulled-out-of-the-platform-since-elon-musk-took-over-report-says/ar-AA14sevK
How long before the remaining 50 leave?
PatSeg
(47,573 posts)Trenzalore
(2,331 posts)Won't make the New Year.
womanofthehills
(8,759 posts)Trenzalore
(2,331 posts)Moderation was there so that Coca Cola could sell sugar water without backlash from customers
UTUSN
(70,725 posts)Bernardo de La Paz
(49,034 posts)Cha
(297,574 posts)Demovictory9
(32,472 posts)littlemissmartypants
(22,747 posts)I'm hoping that's causing my algorithm to be completely disrupted.
I used to see ads on topics that I was somewhat interested in knowing more about. Now my goal is to be a disruptor. The place totally sucks right now anyway. It's like a meatless carcass.
❤️ pants