How do you weaponize gullibility?

[RealityBasedNewYorkr]

You start an entirely unfounded rumor that JD Vance has had sexual relations with a sofa, stand back to watch the rumor take on a life of its own, and enjoy the huge ripples that such an absurd lie can have when we live in a “post truth alternative facts” universe created by Trump cultists

More please!

[Walleye]

1. I was telling my friend that the couch story has reached the status of urban legend. So it doesn't matter if it's true.

[spooky3]

2. When it is part of your brand to lie and to behave badly, you have to

Expect that many people will believe stories of strange behavior.

[Enter stage left]

3. You preface it with..."some people are saying" or "according to sources". We can act like Fox too!