Harris, With an Online Avalanche, Outspends Trump by Tens of Millions
Vice President Kamala Harris outspent former President Donald J. Trump by 20 to 1 on Facebook and Instagram in the week surrounding their debate, capitalizing on the moment to plaster battleground states with ads and to hunt for new donors nationwide.
The lopsided spending — $12.2 million to $611,228 on Meta’s platforms, according to company records — was hardly an outlier. Ever since Ms. Harris entered the race, her campaign has overwhelmed the Trump operation with an avalanche of digital advertising, outspending his by tens of millions of dollars and setting off alarm among some Republicans.
Four years ago Mr. Trump, then holding the White House, drastically outspent Democrats online early in the election cycle in hopes of gaining an advantage. Now Mr. Trump, facing a cash shortfall, is making a very different bet that emphasizes the unique appeal of his online brand, the durability of a donor list built over nearly a decade and his belief in the power of television.
The difference was especially stark on screens across the most contested battlegrounds in the week surrounding the debate. In Pennsylvania, Ms. Harris spent $1.3 million on Meta’s platforms, compared with $22,465 by Mr. Trump. In Michigan, she laid out $1.5 million, while he spent only $34,790.
https://www.nytimes.com/2024/09/20/us/politics/kamala-harris-trump-campaign-spending.html
= new reply since forum marked as read
Holy shit, that last paragraph in your snip is stunning!!
$1.3 million vs $22K
$1.5 million vs $35K
free media. He's not even expected to spend money on ads, he doesn't have to. The national fixation with Trump & everything he says or does should be an embarrassment for us all, but I've come to the conclusion that it's not a bug, but a feature for our so called M$M. His deranged rantings & ravings are a money maker for all the content creators & "influencers".
Democratic candidates usually aren't as much fun to cover as Trump b/c Dem campaigns are usually based heavily on policy debates, and that's considered boring these days, so we have to pay for our media. 
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