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My wife and I quit all advertising supported television in 2012.
I quit television news and opinion a decade before. ( My wife has never been interested in television news and opinion. )
We don't have cable, satellite, or broadcast television.
In general I also boycott nearly all of the products advertised on television -- new cars, questionable pharmaceuticals, overly expensive insurance, sketchy financial products, unhealthy foods, the Republican Party, etc....
What's my power over CBS except to encourage others to boycott them too?
That doesn't seem enough. I want them gone. Extinct.
In my personal universe they are.