"Getting drunk without the hangover or health risks..."

[idwiyo]

Sounds like a great idea to me. Never mind it's non-addictive, wonder how many lives can be saved, crimes not committed, adults and children lives not ruined by living with an alchoholic.


Getting drunk without the hangover or health risks – scientist seeks investment for ‘alcohol substitute’ drug

http://www.independent.co.uk/news/uk/home-news/getting-drunk-without-the-hangover-or-health-risks--scientist-seeks-investment-for-alcohol-substitute-drug-8931946.html

The “serious revolution in health” is being pioneered by the former Government drugs advisor Professor David Nutt, and has been described as doing for alcohol what the e-cigarette has done for tobacco use.

It targets neurotransmitters in the brain directly, giving the taker feelings of pleasure and disinhibition that are in some cases “indistinguishable” from the effects of drinking. Yet because it acts directly, it can also be immediately blocked by taking an antidote – with “drinkers” potentially able to then drive or return to work straight away.

Prof Nutt is one of the country’s leading neuropsychopharmacologists, but he and his team at Imperial College London have hit a stumbling block – perhaps unsurprisingly, no one in the drinks industry is willing to fund the drug’s development.
...
One of the biggest benefits to Prof Nutt’s alcohol substitute would be to remove addiction as a drinking problem. The scientist said 10 per cent of drinkers become addicted, and that addicts account for most of the one and a half million people killed by alcohol every year.
...

Edited to add: Wiki page for David Nutt: http://en.wikipedia.org/wiki/David_Nutt

[warrior1]

1. Synthehol

[Xipe Totec]

2. Another Sci-Fi concept materializes. nt

[idwiyo]

3. :) Hope it will see the light of the day.

[rurallib]

4. You could have that (synthetic) 3 martini lunch

take a pill and go back to work. Strange.
No surprise the alky industry wouldn't fund the study for a product that could wipe them out.

[idwiyo]

6. Easiest way to solve the consequences of worst addiction problem there is,

and yet no one seems to be interested. WTF?

[rurallib]

7. follow the money

alcohol ain't cheap and they advertise and employ bunches.
Besides - what would tailgating be without getting sloshed?

[idwiyo]

8. Yes, alcohol is a cash cow for the industry AND for the government

UK makes about £16 billion a year on it in form of value-added tax and VAT.

Never mind of course, how much it costs in ruined lives, one way or another. Who gives a shit.

[joshcryer]

12. It would risk the big players, definitely.

But it wouldn't hurt the home brewers or small time brewers.

What bugs me is that they should want to adapt their company, provide refreshing beer tasting beverages, with this drug in it. It wouldn't hurt them one bit.

But companies tend to be reactionary rather than revolutionary.

[Berlum]

5. Nutty

I'm just sayin...

[Electric Monk]

9. A scientist walks into an AA meeting, and announces "I've discovered a pill that will cure you

of your alcoholism forever. Just one pill and you'll never want a drink again!"

A voice from the back of the room asks, meekly, "What happens if I take two?"

[idwiyo]

10. ...

[greytdemocrat]

11. Prof Nutt???

Come on, really???

[arthritisR_US]

13. Why can't people have fun or be relaxed without

the aid of a substance?

[idwiyo]

14. Not a slightest idea. I don't drink and have no idea why others do.