Mad Men 1964 (The Phun Of Being A Goldwater Girl)... And No, Hillary Is Not In This Picture...

[WillyT]

[2banon]

1. There are some very unhappy expressions in that group of girls. oh my.

[WillyT]

3. Maybe They Were Just Worried About The Guy With The Phone...

[BainsBane]

24. Wouldn't you be unhappy if you had to wear that hat?

[yellowcanine]

25. They don't look happy - could be the hats and outfit they had to wear.

Dorky even in 1964.

[mackerel]

2. It seems like all Republican chicks had the same hairdo back then.

[frazzled]

4. This is Mad Men 1964

[MADem]

8. I remember that era, and that's a stylized version of it.

The suits and dresses were not wrinkle free, like those examples are, the men's hair was greasier, the women's hair was dryer, more frazzled, and stiffer from all the lacquer they put on it, the stockings were a bit more obvious and not so invisble/sheer, and the make up was cake-ier.

What is wrong with Pete Campbell's pant leg and shoe? He should really be wearing a wing tip!

[Javaman]

13. Helmet hair...

it was called that not because it was just shaped like a helmet but because it was as hard as one because of all the final net.

[MADem]

22. Well, they had to do something with it...all that teasing and lacquer destroyed it.

Then the fashion switched to stick straight, ironed hair, parted in the middle.

And that style worked for men AND women!

[sufrommich]

18. The clothes from Mad Men are real vintage,as are all of the

interior furniture and decor,down to the dishes,glassware and bedding. They have excellent buyers for that show who regularly buy from sites like Etsy and EBay.

[MADem]

21. Not quite--I think some are designed "BASED ON" vintage clothing--they aren't all "actual" vintage.

The Etsy stuff would be 'reproduction,' not actual old stuff:
http://www.nytimes.com/2011/02/03/fashion/03REPRO.html?_r=0

There are a few items that are, indeed, vintage, like Joan's drawers...but they aren't stuffing everyone in old clothes--that would be difficult to impossible. They make a lot of the stuff they use, and they use costume suppliers too. Certainly they use some vintage pieces if they find something that fits the bill, but the whole costume shop doesn't come from "used clothes." It would be one helluva trick to outfit all those people in clothing that's fifty years old--even if they raided my closets and attic!

If they buy vintage, it's as likely they are using it as a model for a reproduction as anything else.

http://www.telegraph.co.uk/news/celebritynews/8053267/Mad-Men-costume-designer-reveals-secret-to-Joan-Holloway-look.html

Mad Men costume designer reveals secret to Joan Holloway look
Janie Bryant, costume designer of hit show Mad Men, has disclosed how the show’s unique style was created.

...All the actresses except Hendricks wear reproduction vintage bras — hers are originals from the period — as well as girdles, garters, full panties and slips. Hendricks has previously commented on the “war wounds” she has sustained from her period underwear.

http://www.glamour.com/fashion/blogs/dressed/2009/01/tk-questions-for-mad-men-costu.html

If you're as obsessed with Mad Men and its award winning style as I am, you won't want to miss our exclusive interview with the show's costume designer, Janie Bryant. She spills on what inspires her to dress Betty Draper, how she creates 200 costumes per episode, and where she goes for incredible vintage clothes (the answer may surprise you), after the jump...


....JB: It really varies per episode, but Season Two I just had such a great time designing for January Jones. There really is this huge transformation, when she comes to work and I see her in real life, and then see her totally transformed. All of her equestrian stuff, her evening cocktail dresses and gowns, they are just so much fun to create.

...I design and build things from scratch for the principal cast and some of the regulars, and things are also shopped. We have great resources for the costume shops in Los Angeles. I love Palace Costume and I love Western Costume. It's amazing how much more space you have in L.A. to keep a closet full of vintage clothes than you do in New York!

http://racked.com/archives/2014/03/31/mad-men-costumer.php
Bryant makes all the suits for the male principal characters on the show—Don Draper, played by John Hamm, Roger Sterling, played by John Slattery, and Pete Campbell, played by Vincent Kartheiser—and she said she gives each character's suit wardrobe its own little touch. Roger Sterling, for example, only wears three-piece suits, while Don Draper wears two-piece suits.

As someone who was alive in that era, I will say they do a good job. The attention to detail is quite good, though they are "cutting edge" when it comes to their timeline. In the small 'burbs and the countryside, a lot of the stuff that hit the big cities didn't trickle down to the smaller towns for a year or more.

[Fumesucker]

5. I thought AuH20 was pretty phunny at the time

But then I was just barely a teenager and a geeky one at that.

[ananda]

10. I didn't know about those girls. But..

.. I well remember those AUH20 vanity plates on people's cars.

There was a clique of girls in my high school class who were rabid
Goldwater fans from Bircher families. I always wondered what
made people like that. But they were mostly fun and friendly and
hard to hate; and there were some heated discussions and odd
antics on their part.

Most of us were liberal Dems though.

[MADem]

6. Barry Goldwater Campaigns in Cairo (the source of the photograph)

http://www.capecentralhigh.com/cape-photos/barry-goldwater-campaigns-in-cairo/

Interesting blog from a rather talented and prolific photographer and observer of the scene of his day.

[WillyT]

7. Egypt ??? - That Would Be Remarkable News !!!

Just kidding... lol! But that's how it read at first glance...

[caraher]

9. Quote from the photographer

I don’t know if the concept of Goldwater Girls was a local idea or one cooked up by the campaign folks, but it has to go down as a really bad idea. I can just see the girls saying, “You want us to dress up HOW? And be seen in public?”

[MADem]

12. I know we think campaigns are clunky, scripted and stupid now...but they were just as bad back in

the day.

The "stump speech"--repeated over and over again--lives on, but it has a much shorter shelf life today because it gets covered on national television if it is any good. Then it has to be revised and renewed.

There's more security to get into an event these days, but it's really "same thing only different."

The ads are more sophisticated, but the basic message (I am great, it's the OTHER one that sucks/will kill us all/will eat your babies) has not changed. Remember that stupid Reagan one "There's a bear in the woods?" (Always made me think "Do bears shit in the woods?" That was just a modern 'scare' ad...not unlike the one time Daisy ad by LBJ (he only needed to show that thing once! That made a stir!)...

Same shit (Be Very Afraid and the Other Guy Sucks)....different eras:

That guy has chronicled some interesting stuff at his website--very "Middle America" it is!

[NBachers]

11. Bury Goldwater

[MineralMan]

14. What I remember best about the Goldwater campaign

was the relabeled soft drink (Squirt, I think). It was called Goldwater. A couple of friends and I liberated a couple of cases of it at a Goldwater rally near our town. Pre flip-top, in steel cans.



Free soda! Yay!

[Arkana]

16. So...what is it, pee?

[MineralMan]

17. It tasted like Squirt.

I'm not sure what it was, though. Lemon-limey stuff. We drank both cases in a couple of weeks, though, and tossed the cans. Turns out they're worth a few bucks these days, but we were kids, so...

[Arkana]

15. Those girls look rather unhappy.

[KittyWampus]

19. the outfits, oy!

[MADem]

23. Aside from the fact that you don't have to be some kind of fashion expert to figure out

that a checkered sunsuit/gym outfit over a white blouse and frigging FISHNETS is not a "good look," that dumbass hat and those bridesmaid shoes poking into the lawn are probably icing the cake for that poor young woman.

How ghastly. The look on the face of the guy behind the rope, there, is awful, too--he looks like he's herding cattle, the putz.

[KittyWampus]

28. the icing on that cake are the gloves she's wearing. They almost look like gold lame

LOL

[MADem]

29. You're probably right on the money--the theme is "Gold" water, after all...

I guess they wanted a "Goldwater" girl to look like a cross between one of Dean Martin's "Gold Digger" dancers and a gold miner!!

[JaneyVee]

20. Why so serious?

Oh yeah, because oppressing womens rights and stuff.

[thucythucy]

26. One of them might have been Stephanie Miller.

Wasn't her father Goldwater's running mate?

[Lizzie Poppet]

27. "Whoa...how did that guy get a phone clear out here?"