NFL turns over every leaf in ongoing revenue hunt
With the NFL in the news today, I decided to post this here.
http://apnews.excite.com/article/20140908/fbn--the_next_9_billion-696db416be.html
By EDDIE PELLS
In the not-too-distant future, a football fan might be able to take a seat at the stadium, punch up any game on a seatback monitor, keep tabs on the real-time stats of a fantasy team, order up a hot dog and beer and even have a brand-new jacket brought to the seat if the wind kicks up.
This is the future of the NFL the $9 billion league that kicked off the 2014 season this week and has plans on going bigger over the next decade.
FILE - In this July 16, 2014, file photo, NFL players, Dallas Cowboys cornerback Brandon Carr, left, and Jacksonville Jaguars cornerback Will Blackmon pose for photographers at Wembley Stadium in London. Andrew Zimbalist, a sports economist at Smith College, thinks expansion into Europe is the NFL's biggest money making opportunity. "You see the NFL reaching out its tentacles a little farther every year," he said. (AP Photo/Matt Dunham, File)
Agent Leigh Steinberg, who foresaw the TV explosion that bankrolled the NFL into the 21st century, views the stadium-as-marketplace concept as one of the natural and soon-to-come investments the league can make en route to making its next $9 billion.
Commissioner Roger Goodell is thinking even bigger on record as saying he wants to grow the NFL into a $25 billion business by 2027.
FULL story at link.