Jeb's Suspension Speech.....
If I was a person that was hired to lead and run a campaign for a political figure - the first thing that I would do is ask this political figure that hired me to do is to sit down and write a concession speech/suspension of campaign speech. This would be the first order of business to complete - even before the campaign would begin.
If Jeb would have sounded like he did when he delivered that suspension speech on Saturday evening - from the start of his campaign - I believe he would still be in the race.
He actually sounded pretty relaxed and sincere and I believe it presented him in the best light since the beginning of his campaign.
So again - what I would do is ask any political figure to go through the exercise of thinking through what they would like to say should they suspend their campaign or have to deliver a concession speech. I think it gets them in a mindset as to what the importance was for them to enter the race in the first place and it grounds them on what it means for them to win or lose. I think if they keep those thoughts in their minds right from the start - that it actually makes the whole experience more important for them and guides all their responses in town halls, debates and interviews.
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