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NBC rejected Trump's idea of a Race War themed reality show
A decade before he launched his presidential bid, Donald Trump was a reality TV sensation in search of a new gimmick for the upcoming season of The Apprentice. In the summer of 2005, he thought he had found it: pit black contestants against white ones in the televised battle for boardroom supremacy.
https://www.buzzfeed.com/mckaycoppins/donald-trump-wanted-a-white-versus-black-season-of-the-appre?utm_term=.xblj9BWqp#.ptbow07PV
