Wal-Mart releasing its own craft beer line.
Wally world is selling its own line of craft beers made by Trouble Brewery;
It should come as no surprise that one of the biggest retailers on the planet is getting into one of the most popular trends in the consumer market. Craft beer has stormed its way to the forefront of American alcohol favorability, much to the delight of the many small brewers that scatter the nation. Now, Walmart has decided it wants a piece of that action.
Their push to plant themselves in the market of these unique adult beverages is not the first time the supergiant has attempted to sell their own brand of alcohol. They have sold their own brands of spirits for over 10 years, and you can get their spirits in any of 39 states. Now that they plan to showcase their selection of adult beverages more prominently than ever before, it will hard to miss their brand of craft beer. They’ve partnered with Trouble Brewery to produce their line of beers, which includes Red Flag Amber, ‘Round Midnight Belgian White, Cat’s Away IPA, and After Party Pale Ale. You can find these beers in roughly half of all Walmart stores, and a 12-pack will only cost you $13. That’s a pretty good deal for those who enjoy high-end beer and expect to pay almost twice as much.
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