Online sales for the Ivanka Trump brand fell 26 percent in January
While Nordstrom dropping Ivanka Trump merchandise got a lot of headlines, it's not the only online retail partner seeing slower sales for the brand.
According to an analysis of email receipts by Slice Intelligence, online, Nordstrom sells the most by revenue, followed by Macy's.com, third is Zappos.com (owned by Amazon), Amazon (where most is sold by third-party sellers) is fourth, and Bloomingdale's.com (owned by Macy's) rounds out the top five. (Slice Intelligence analysis comes from a panel of 4.4 million online shoppers.)
Slice Intelligence said sales declines of Ivanka Trump goods online were evident after the election, and beyond. Ivanka Trump's online sales fell 26 percent in January compared to January 2016.
Sales of Ivanka Trump merchandise on Nordstrom.com fell 63 percent in the fourth quarter, dropped 43 percent on Zappos.com and 31 percent at Amazon.com compared to the previous year.
http://www.cnbc.com/2017/02/09/online-sales-for-the-ivanka-trump-brand-fell-26-percent-in-january.html
