Trump involved in crafting controversial Trump University ads, executive testified
Source: Washington Post
Donald Trump was personally involved in devising the marketing strategy for Trump University, even vetting potential ads, according to newly disclosed sworn testimony from the companys top executive taken as part of an ongoing lawsuit.
In the testimony, part of a trove of records made public as a result of a federal judges Friday order, the executive said that the real estate mogul was involved in discussions and signed off any time we had a new ad.
Mr. Trump understandably is protective of his brand and very protective of his image and how hes portrayed, Michael Sexton, Trump Universitys president, said in the 2012 deposition. And he wanted to see how his brand and image were portrayed in Trump University marketing materials. And he had very good and substantive input as well.
The order Friday from U.S. District Court Judge Gonzalo Curiel came in response to a request by The Washington Post, which argued that the public had an interest in learning about a business run by a potential president. Lawyers for Trump, the presumptive Republican nominee, opposed the release, arguing that the records contained trade secrets.
Read more: https://www.washingtonpost.com/politics/trump-involved-in-crafting-controversial-trump-university-ads-executive-testified/2016/05/31/f032a488-2741-11e6-ae4a-3cdd5fe74204_story.html
PJMcK
(21,996 posts)TomCADem
(17,382 posts)...of how to market Trump University. Heck, look at how he talks about the debates. It is not about policy or informing the public, but it is about generating ratings.
MsInformed
(48 posts)for 5 million drawn on Trump U account, made out to Donald Trump personally, and signed by Donald Trump for an even FIVE million.
That's some tidy accounting and shows no personal involvement by the Trumptser!
kimbutgar
(21,055 posts)Fool the gullible undereducated suckers who think they will be rich like him someday.
Beartracks
(12,797 posts)Stuart G
(38,414 posts)In the testimony, part of a trove of records made public as a result of a federal judges Friday order, the executive said that the real estate mogul was involved in discussions and signed off any time we had a new ad.
bucolic_frolic
(43,044 posts)don't have to micro-manage to shake down the public
They hire executives to run operations
They view their businesses as a portfolio of investments
They seek growth through legal maneuvering and legal leverage
And most know that providing good value to the public is the hallmark
of an enduring, healthy, growing, popular and profitable enterprise
Something is not meeting the smell test here
Stuart G
(38,414 posts)Hopefully that will make the rounds...everywhere....
Justice
(7,185 posts)klook
(12,151 posts)For example:
-- Fast Track to Foreclosure Investing - Alias: "The Fulfillment" - Disaster capitalism at its finest
-- Trump Elite Packages - Trump Bronze Elite: $9,995; Trump Silver Elite: $19,495; (and for those with WAY more money than brains) Trump Gold Elite: $34,995!!
-- And here I'm going to give away one of Trump's "keys to the kingdom" (my term, not trademarked): "Here's the simple way to make money in real estate: sell properties for more than you pay for them." Golly, Mr. Trump! Sign me up!! Is there a Platinum Elite Package?!!?!!?11!1
jpak
(41,756 posts)yup