Katie Couric to anchor Yahoo's video news coverage

[Omaha Steve]

Source: AP-Excite

By MICHAEL LIEDTKE

SAN FRANCISCO (AP) - Katie Couric is joining Yahoo to anchor an expansion of the Internet company's video news coverage in a move that she hopes will help persuade other broadcast TV veterans to make the transition into online programming.

Monday's announcement confirms recent published reports that Couric is hoping to attract more viewers on the Internet after spending the past 22 years working as a talk-show host and news anchor at NBC, CBS and ABC.

"I am particularly excited about hopefully attracting other people to this platform and venture," Couric said in an interview with The Associated Press. "We are in a major, transformative time in terms of media in this country."

Couric's hiring is the latest coup for Yahoo CEO Marissa Mayer as she brings in well-known journalists in an effort to create compelling content that will attract more people to the company's online services. In the past month, Yahoo has also lured away technology columnist David Pogue and political reporter Matt Bai from The New York Times.

FULL story at link.


Read more: http://apnews.excite.com/article/20131125/DAA9TORO0.html

---

This Oct. 23, 2013 file photo shows TV host Katie Couric at the Somaly Mam Foundation Gala in New York. Couric is joining Yahoo to anchor a news program for the Internet company as it tries to expand its audience and sell more advertising. An announcement on Monday, Nov. 25, confirms recent published reports that Couric would diversify into online video programming after spending decades in broadcast television as a talk-show host and news anchor. The 56-year-old Couric will continue to host her daytime talk show, "Katie," on ABC even after she becomes Yahoo's "global anchor" beginning next year. (Photo by Andy Kropa/Invision/AP, File)

[alp227]

1. Not a big fan of Couric, but if she can get the wingnuts off the Yahoo News comment sections

I'll say she was a good hire.

[BlueJazz]

2. Never go to Yahoo. Find it as intrusive as AOL

[SoapBox]

3. I actually don't watch videos.

Too time consuming...I feel like I'm wasting my time.

Sorry Katie.

[Major Hogwash]

4. Proving once again . . irrelevancy is its own reward.

She's a total airhead.

[KurtNYC]

6. Couric on the Iraq invasion: "Navy seals rock!"

When she went to CBS Evening news, CBS redesigned the news desk to show her legs.

[Mike Daniels]

7. Maybe not an airhead but an undeserved reputation as a hard-hitting reporter

I refuse to give her credit for exposing Palin as an unqualified mess as I'm pretty sure Couric thought "what do you read" was just another softball question on what was likely meant to be a puff-piece for the VP candidate.

[FSogol]

5. Wow, now all the RW talking points on Yahoo will have a friendly, perky face to lend them

credibility!

Win-win for journalism mediocrity and the right wing!