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demmiblue

(36,806 posts)
Fri Nov 13, 2020, 03:08 PM Nov 2020

Meet The Angel City Football Club And The Trailblazing Women That Built It



Uzo Aduba, Jennifer Garner, Eva Longoria, Natalie Portman and Jessica Chastain.

A line-up like that sounds like the makings of a powerhouse superhero project. And in many ways, that is exactly what this is. With the dedicated support of several of Hollywood’s leading ladies, the new Angel City Football Club is quickly becoming one of the most high-profile U.S. professional sports teams that is majority-woman founded, funded and led.

Natalie is an Angel City Founder alongside venture capital partner Kara Nortman, a duo that would eventually combine forces following Kara’s unforgettable experience at a professional women’s soccer game. “In 2015, I took my three daughters with my husband and my parents to the finals in Vancouver, the World Cup Finals. Basically, it was the most incredible experience as a sports fan in my life,” Kara recalls. “Then I literally could not find a jersey to buy. I went to nine stores in Vancouver and LA and could not find a U.S. Women’s National Team jersey with the player’s name on the back that I wanted. I just kind of got a ‘bee in my bonnet’ I guess you could say and was kind of perplexed that no one wanted to take my money. I often start talking about things that I find to be not right in the world and this seemed like one of them.”

As a result, Kara made it her mission to find people interested in women’s soccer. During that process, she was confronted with a mix of both enthusiasts and doubters as she expressed interest in making a change in the world of women’s professional sports. Kara’s relationship with Becca Roux, the Executive Director of the U.S. Women’s National Team Players Association, was a turning point in her search. While Becca taught Kara more about the sport, Kara taught Becca how to build more business around women’s soccer that could generate greater revenue.

https://www.forbes.com/sites/jeffconway/2020/11/12/meet-the-angel-city-football-club-and-the-trailblazing-women-that-built-it/
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