trump in Art of the Deal:

[elleng]

"You tell people a lie, 3 times, they will believe anything. You tell people what they want to hear, play to their fantasies, and then you close the deal."

https://www.facebook.com/AmericansVsTrump/photos/a.1069512829754115.1073741828.1065874873451244/1288706377834758/?type=3&theater

[bettyellen]

1. Noticed the 3X repetition a while back- it's like hypnosis.

[MFM008]

2. drop dead

.....................

[Docreed2003]

3. Enough said

[elleng]

4. Exactly.

[Liberty Belle]

5. Snopes says this is false.

That statement is not in his book.

However he does lie a lot, so may well believe this.