You know that Allstate TV commercial where the woman gets wrapped up in clothes and rolls down....

[steve2470]

the hill ?

Yea, I actually LOVE that commercial, mostly for the music. Yea, it's Allstate, but it's a funny lovable one. No, I won't buy Allstate because of it, too bad for you Allstate.

Song is by Bill Withers "Lovely Day"

[hay rick]

1. I like it too!

Great commercial, if there is such a thing.

[BusyBeingBest]

2. I didn't know this was a Bill Withers song, thanks!

[Laffy Kat]

3. Yes, the song is nice, but I don't understand what is supposed to be happening.

She rolls down a hill all wrapped up in her bedding and other debris she picks up along the way? WTH? Some advertising team actually sat down and brainstormed that idea, designed a storyboard. and then pitched it to the boss, at which point the boss said: "great idea, let's go with that"?

[steve2470]

4. my guess is they want you to think of Allstate as this protective "clothing/blanket/etc" roll....

around you. Of course she's rolling down the damn street, not exactly a safe place LOL

[fierywoman]

5. The immediate idea is amusing but the (apparent) end result is such selfishness on her part for

destroying what others were doing.

[Chipper Chat]

6. Much better than those awful Liberty Mutual commercials

I'm talking to you
Lemu emoo
and Doug

[steve2470]

7. yea I'm sick of those nt

[Earthshine2]

11. Oh, my! Who thinks the "limu emu" is a clever marketing gimmick? It's just plain stupid.

[stopbush]

8. I hate that commercial.

I wonder how much dog shit she rolls over.

[Earthshine2]

9. A better question - how does she get back home, which is uphill?

[cwydro]

13. I don't think it's meant to be taken seriously.

[stopbush]

14. It's annoying and stupid.

[Earthshine2]

10. Allstate - the one with the app that watches you drive, judging every move you make.

Anyone have that here?

Is it worth the supposed 40% off to be under this level of scrutiny?

[zanana1]

12. I love that song!

My favorite song of 1977.