Yardbirds' 1966 Great Shakes Commercial

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Inspired by Floyd's post:
https://www.democraticunderground.com/10181629364

Description
1966 Great Shakes Commercial Yardbirds Linda Gillen
197 Likes
33,327 Views
2011 Feb 17

Video from the original Great Shakes Commercial, shot in the Spring of 1966 in Oyster Bay, New York.

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https://findingzoso.blogspot.com/2012/03/great-shakes.html

Great Shakes were a instant chocolate powder on the shelves in the 1960's, much like Ovaltine. One of the cool things about Great Shakes though was how they got popular bands of the time to rework their songs into jingles for the Great Shakes brand. The Who and the Blue Magoo's were among those who participated as well as The Yardbirds.

The Yardbirds chose to re-record their classic song "Over Under Sideways Down" that they did when Jeff Beck was in the group with Jimmy Page on guitar for the jingle you hear above. It was quite canny of them to do so, and really was a forerunner to advertising today, in which this sort of thing is done all the time. Jimmy never scoffed at making a buck, despite his aversion to using his music in advertising later in life. Peter Grant once said, "If anybody ever wanted to off Jimmy Page, all you had to do was throw tuppence in front of a bus."

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[no_hypocrisy]

1. I remember drinking Great Shakes as a kid.

They didn't taste good.

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3. Same here. n/t

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2. The Who:

via Youtube user HuesosBrigada