Why is Charlie the Tuna smiling?

[grumpyduck]

Bought a couple cans of tuna the other day to make tuna salad sandwiches, and here's Charlie, on the lid, smiling and pointing at a caption that says Always Wild Caught. Like, what's wrong with this picture?

[Bayard]

1. Charlie is a cannibal?

[grumpyduck]

3. Yeah, that was my first thought.

[jmowreader]

18. If he's a tuna, he is

Tunas are EXTREMELY piscivorous fish, and they have no problem whatsoever with slurping down smaller tunas if the occasion presents itself.

[elleng]

2. Silly, but it's 'advertising!'

[JoseBalow]

4. StarKist doesn't want tuna with good taste

StarKist wants tuna that tastes good!

[Harker]

5. Sorry, Charlie. n/t

[nuxvomica]

6. He likes getting the attention

And doesn't care who in his species suffers for it. There are people like that too.

[Floyd R. Turbo]

7. He knows what's really in the can!😏

[bedazzled]

8. Tuna sure has changed from when i was a kid

A million years ago! Used to be wholesome looking, solid white chunks. Now it's greasy looking shreds, even packed in water.

[justaprogressive]

13. The asian canners are still honest

Three Diamonds and Geisha...Additionally some stores (like Mkt. Basket)
have their own brands still filled with actual fish...

[bedazzled]

15. Great! Will check it out!

Don't eat ir myself, but hate to feed it to my boys. Thanks!

[justaprogressive]

16. don't mention it

I make a killer Tuna sub by treating the fish as though it were Smoked Salmon...you'd like it!

[LudwigPastorius]

17. Albacore was being overfished, designated as "Near Threatened" by the International Union for Conservation of Nature,...

not too long ago. Fortunately, populations have rebounded in recent years. (Now you just have to worry about its mercury content.)

[LudwigPastorius]

9. He's smiling because he's not in the can.

He used to want to be filleted and canned, but after years of being passed over, he now realizes that he's the one who got lucky.

[NewHendoLib]

10. From 1962. I was 6 years old when this ran!

[Hermit-The-Prog]

11. That's even stranger and dumber than I remembered.

[XanaDUer2]

12. That's a weird ad

He led her to her death

[AnnaLee]

14. Charlie can smile because

Charlie is not, never has been and never intends to be "wild caught". He's a domestic Tuna.